Chris 313
Come get some
Premium
join:2004-07-18
Houma, LA
clubs: | Classic case
This is a classic case of the left hand not knowing what the right is doing. Lovely little behind the public back deal.
Can't wait to see what happens next with this |
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JSRoman
Premium
join:2005-03-10
Callahan, FL | What are you talking about? Revenue is coming into Comcast doesn't matter from where.
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»www.seabee.navy.mil |
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Electro960
join:2005-12-21
Doylestown, PA | Exactly!!! Comcast even have an agreement in place with Verizon Wireless. |
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Bob61571
join:2008-08-08
Washington, IL | makes you wonder...
Makes you wonder what agreement they may have. |
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aaronwt
Premium
join:2004-11-07
Woodbridge, VA | It's not like this is unusual
Just look at when HD DVD was competing against BD. Toshiba and Sony still partnered on other things even they they fought fiercely between HD DVD and BD. |
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jeffhambone
Peace, through superior firepower
join:2002-02-02
Manassas, VA | reply to Chris 313
Re: Classic case
Nah, it's just a classic proof that marketing people are whores.
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Sarcasm is the Body's Natural Defense Against Stupidity |
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pnh102
Reptiles Are Cuddly And Pretty
Premium
join:2002-05-02
Mount Airy, MD | Translation
No one else is buying our ad time so we'll sell it to whoever is.
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Blagojevich / Madoff 2012! |
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chronoss2009
join:2008-09-23 | this is how it started in canada
then the competition stopped then all became friends and guess what prices went through the roof, we have throttling and caps , and no end ot the BS in site.
Enjoy what comes to you soon. |
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sonicmerlin
join:2009-05-24
Cleveland, OH | What does the Canadian government say about all of that? |
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VideoGuy
@verizon.net
| reply to jeffhambone
Re: Classic case
Actually, it is a classic case where SALES people are desperate. Cable ad sales has been HAMMERED in the last year or two. Local automotive is the #1 buyer of local cable ads. And we all know where they are. And without an election cycle this year, the rest of the year looks bleak, too.
I could get Comcast selling ads time to Verizon Wireless. But to sell ad time on your television service to a competitor trying to steal your television customers makes zero sense. Talk about your targeted advertising....
So, Comcast sells a :30 spot to Verizon FiOS and it charges say $50 per 100,000 HH per spot. If each time they air the spot FiOS steals only 1/10th of a customer (1 new customer for every million impressions), they've bought a customer for $500. The customer lifetime value of a customer for Comcast is about $3,000 (including all services they may have). Soo....Verizon buys a customer for $500 plus commission, installation and discount expenses and Comcast "sells" a $3,000 customer to Verizon for $500. This = DUMB. |
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tmh
@qwest.net | Verizon got suckered
Everytime Verizon runs one of their ads, Comcast will run their ad showing the guy with the backhoe in the yard.
Get Verizon's money, then trash them at the same time. WooHoo! |
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en102
Canadian, eh?
join:2001-01-26
Valencia, CA
 ·RoadRunner Cable
 ·DSL EXTREME
| I don't think they could legally discriminate
Ads are ads, and money talks.
Sure, its not in Comcast's best interest to promote their competition, however, its done _ALL_ the time. I have TWC cable, and AT&T promotes Uverse on it... nothing new, move on.
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Canada = Hollywood North |
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NickD
Premium
join:2000-11-17
Princeton Junction, NJ
clubs: | reply to JSRoman
Re: Classic case
verizon should make ads that show all the mishaps of comcast techs. that will be comcastic! |
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VerizonHSI
join:2009-03-05
Everett, WA
| reply to tmh
Re: Verizon got suckered
Yes money trumps all and, of course, let's not forget that Comcast is sometimes the pot calling the kettle black. . . particularly in Pottstown, PA.
»www.pottsmerc.com/articles/2009/···9811.txt |
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funchords
Hello
Premium,MVM
join:2001-03-11
Washington, DC
·Verizon Online DSL
 ·Skype
| I don't think people understand this story...
This isn't about Comcast selling ad time to Verizon. This is about Comcast Spotlight selling ads on both video systems to local advertisers.
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Robb Topolski -= funchords.com =- District of Columbia -- KJ7RL |
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nama
@easygrocer.com | now I know why verizon raise there prices in FIOS, becuase of Crapcost |
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Cybrtweek
@comcast.net
| reply to funchords
Again I agree with funchords. You all are misunderstanding what this means. Comcast Spotlight will be selling and managing the ad time for Verizon's TV service. This does not mean just for Comcast or Verizon commercials but for all commercials from local and national businesses. This is not much different then the deal they made with DirecTV recently and have been doing for quite awhile with Charter and Wave to name a couple.
It's good to see even though they are all fighting for subscribers they at least agree that advertising needs to be made easier for businesses and makes it a win-win for all systems to have one place for advertisers to go for TV ad sales. |
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N3OGH
Bear patrol must be working like a charm
Premium
join:2003-11-11
Philly burbs | reply to jeffhambone
Re: Classic case
In other words.
Money talks, bullshit walks. |
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Core0000
Premium
join:2008-05-04
Somerset, KY
·New Wave Communica..
·Windstream
| Ammunition...
@article above
Isn't this like shooting yourself in the foot? Or providing the ammunition so your enemy can shoot you in the foot?
Business is Business, but isn't this one of those lines you don't cross.. ?
To me it doesn't make sense at all. And as someone who reads a lot of business books (to develop myself).. I cannot wrap my mind around this.
Its like Comcast is focused on the short term, they will get an instant profit I assume, but Verizon is going to be raking in potential long term customers. |
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Ebolla
join:2005-09-28
Dracut, MA
| reply to nama
Re: I don't think people understand this story...
NOBODY is making FiOS sell ads on Comcast's ad service. FiOS is raising rates due to them wanting to recover costs at a quicker rate or whatever reason they are claiming. You don't like Comcast and that is your right, but don't say pricing of a service has ANYTHING to do with this. |
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