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Comments on news posted 2012-05-25 12:48:58: As we noted the other day, numerous broadcast executives have been whining about Dish's new DVR technology that will skip ads automatically -- a system that simply streamlines something most DVR users do anyway. ..

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baineschile
2600 ways to live
Premium
join:2008-05-10
Sterling Heights, MI

1 edit

I am a betting man

And I am betting we will get more ads on TV WHILE watch the program..like how networks promote their own crap in the lower right corner of the screen.

Or maybe just 10 second commercials, more often? Who knows.


fifty nine

join:2002-09-25
Sussex, NJ
kudos:2

Or they'll find some way to fool the ad detection technology.

Either way, Dish won't get away with this for very long, at least not until it's time to renew retransmission agreements.



GlennAllen
Sunny with highs in the 80s

join:2002-11-17
Richmond, VA

Good

Given that the "broadcast television ecosystem" has been "destroying the fundamental underpinnings" of our economy since the '50s, I guess it'll be a race to see who destroys whom first.


pnh102
Reptiles Are Cuddly And Pretty
Premium
join:2002-05-02
Mount Airy, MD

Lame

When you pay for cable TV you pay for the commercials too. There's nothing morally wrong with skipping past the commercials you do not wish to watch.

I'd only sympathize with off-air programming which actually is paid for by commercials.
--
Romney 2012 - Put an adult in charge.


Uncle Paul

join:2003-02-04
USA
kudos:1

reply to baineschile

Re: I am a betting man

It means a greater reliance on product placement IN the tv show with cast almost doing a little mini live read for the product.


franknalco

join:2005-01-27
Littleton, CO

reply to GlennAllen

Re: Good

Touché.


jmn1207
Premium
join:2000-07-19
Ashburn, VA
kudos:1

Go Dish

Consumers should welcome the destruction of the current television ecosystem. The prices are out of control and quality is degrading more and more.

My favorite TV entertainment, interestingly enough, does not include commercials.

I watch premium channel series like True Blood, Spartacus, Big C, Nurse Jackie, Boardwalk Empire, etc.

I also use Netflix to watch TV episodes without commercials. Some of these shows do not have the last 2-3 seasons available, but rather than keep up with these shows while they are still playing on the network channels with commercials each week, I've decided to watch other stuff until these are eventually made available to stream through Netflix.

Same situation with NFL RedZone. I find myself watching that over the local broadcast games, and I even start recording a sports event for about 30 minutes before I watch it, so that I can burn through the commercials until I finally catch up with the live showing near the end of the game/event.

Evidently, commercials are such an annoyance to me that I have altered my viewing habits to avoid them whenever possible. If they bug me too much, I'll do something else.


cableties
Premium
join:2005-01-27

reply to Uncle Paul

Re: I am a betting man

You known "Uncle Paul", I really use Summer's Eve. It makes me feel cool and clean, like a summer's eve.


--
Splat


Chiyo
Save Me Konata-Chan
Premium
join:2003-02-20
Charlotte, NC
kudos:1

Tivo

So I don't know anything about the Hopper other than it can do ad detection to skip commercials. But they TV industry bitched and moaned about Tivo and DVRs and Tivo had a programmable 30 second skip function so instead of fast forwarding you could hit FF twice or whatever and be done with the commercials.

I don't understand why they are mad if someone is watching live TV they can't skip the commercials anyway so whats the difference between the hopper and the Tivo besides the end user needing to physically hit fast forward?
--
That was the wild boar.... Moo!
My podcast: The Banzai Beat »www.banzaibeat.com


aciddrink

join:2000-08-26
Lexington, KY
Reviews:
·Insight Communic..
·Windstream

reply to baineschile

Re: I am a betting man

said by baineschile:

like how networks promote their own crap in the lowe right corner of the screen.

Another one of the driving forces that caused me to cancel my cable subscription and start pirating my TV shows.

Around the time I stopped watching TV, it was becoming common for that ad in the bottom right to expand to fill up 1/4 of the screen during the middle of your TV show. It would play an ad for 10-15 seconds, then shrink back down to the bottom right of the screen.

As if 4 minute commercial breaks aren't enough, now you have to interrupt my show for an intrusive ad as well?

Vote with your wallets

buzz_4_20

join:2003-09-20
Presque Isle, ME

I've been voting with my wallet for a long time... Nobody seems to notice...



vpoko
Premium
join:2003-07-03
Boston, MA

reply to Uncle Paul
Speaking of which, I could really go for a Drake's Coffee Cake.



Uncle Paul

join:2003-02-04
USA
kudos:1

reply to cableties
I know you do... Remember, I'm your special Uncle.

But could you imagine a male police officer getting into the squad car and the shot shows him picking it up from the arm rest where his female partner had just put down her daily stuff as they prepare to head out for the day..

Joe: Really Mary?
Mary: Yea Joe, I'm a female and I really use Summer's Eve. It makes me feel cool and clean, like a summer's eve.

Just keepin it classy people... keepin it classy.



GlennAllen
Sunny with highs in the 80s

join:2002-11-17
Richmond, VA

reply to Chiyo

Re: Tivo

I guess it becomes harder for them to sell the delusion to advertisers that their money is actually buying them something.


aciddrink

join:2000-08-26
Lexington, KY
Reviews:
·Insight Communic..
·Windstream

reply to buzz_4_20

Re: I am a betting man

said by buzz_4_20:

I've been voting with my wallet for a long time... Nobody seems to notice...

Oh, companies notice...and they pass the lost revenue off on the customers that are too stubborn to vote with their wallets. Eventually the prices will become too high for even those people justify keeping their service.

In theory anyways. Regardless if it will work or not, I am content saving my ever increasing amount of money every month for a service that is degrading more as time goes on.


RARPSL

join:1999-12-08
Suffern, NY

reply to Uncle Paul

said by Uncle Paul:

It means a greater reliance on product placement IN the tv show with cast almost doing a little mini live read for the product.

Or we go back 60 years to the era of live TV where the action stopped so the actors could deliver a commercial before the story resumed.

slckusr
Premium
join:2003-03-17
Maumee, OH
kudos:1

I wonder

If these cable,advertising,lawyer executive types have a DVR in their household.


jchambers28

join:2007-05-12
Alma, AR

I never watch

I never watch the ads and shit anyways.


Linklist
Premium
join:2002-03-03
Longport, NJ
kudos:5

reply to Uncle Paul

Re: I am a betting man

said by Uncle Paul:

It means a greater reliance on product placement IN the tv show with cast almost doing a little mini live read for the product.

If ad skipping becomes more prevalent, you are right, product placement within the show will happen. That also deals with piracy issues. You can't edit out ads when they are integrated to the shows storyline and dialog.

25139889

join:2011-10-25
Toledo, OH

reply to aciddrink
Actually for those that "leave" often they go to another company due to promotions. Cord cutting isn't as popular as many claim. Even Telco TV customer gains are high. Those leaving cable go else where.


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