Search:  

 
 
   All ForumsHot TopicsGallery






how-to block ads


 
Forums » FCC Bans Some of Verizon's Marketing Tactics
Search Topic:
view: topics flat text 
Post a:

Comments on news posted 2008-06-21 09:33:44: Earlier this year, the cable companies complained that Verizon uses sleazy marketing tactics to retain customers that are trying to switch from Verizon to cable service. ..

page: 1 · 2 · 3
AuthorAll Replies


TKJunkMail
Enjoy the sun
Premium
join:2002-03-03
Avalon, NJ
·Sprint Mobile Broa..
·Comcast

 FCC went too far on this I think

I don't agree with the FCC decision on this one, though the fact they actually ruled for the cable industry for a change was pleasantly surprising.

Verizon went too far by DELAYING the phone number port process and that should be prohibited. But preventing them from trying to convince customers not to switch goes too far in my opinion. As long as Verizon doesn't slow down the port process, they should have their 1 chance at convincing a user not to switch. After all, cable does this all the time - trying to keep users from switching their TV & internet service to a telco.

So while the decision may have legal backing in the law regulating telephone service, it isn't developing a level playing field between the telcos & cable companies in their competition for triple play customers
--
My BLOG .. .. Internet News .. .. My Web Page

gburrell

join:2005-02-10
Wyckoff, NJ

Careful what you wish for!

Compare switching from Verizon where it is an automatic request and Verizon had the opertunity to try to call and convince you to stay vrs when I left Cablevision to go to Fios. My call to Cablevision to cancel to probably 30-45 minutes to cancel service all the while they were trying to strong arm me to stay. Then came the almost daily call to try and convince me to return. Now after about 4 months they probably only send me a mailing about once a week and call once or twice a month even though I've repeatedly informed them I don't want to talk to them.

So good for the FCC banning Verizon from this now what they have to do is apply the same system and ruling to the cable companies.


GeekJedi
RF is Good For You
Premium
join:2001-06-21
Mukwonago, WI
clubs:
·CenturyLink
·VOIPo
·Vonage
·RoadRunner Cable


1 edit
Offer "save" pricing to everyone!

From the Article:

"Verizon has argued that upholding the cable companies' complaint would put it at an unfair disadvantage and would deny customers full information about their options."

Since they've only been offering the "save" pricing to potential defectors, it seems to me that it's their own fault that they're at a disadvantage. Price yourself competitively in the first place, and you won't bleed customers.

--
The goal of the broadcast engineer is to get all the meters on the transmitter to go as far to the right as possible!!


buckingham
Buckingham Pa

join:2005-07-17
Buckingham, PA

Cable-cos do it, too...

It's funny to me that the Cable-cos complained about this while at the same time making similar calls for customer retention. That happened to me when I bagged Comcast HSI years ago when VZ DSL was finally available to me here. (and despite the DSL being "slower", it had much better and more consistent service throughput based on parallel testing for a month at that point) Comcast did the same a few weeks ago when I gave them the heave-ho in favor of DirectTV. (Yea, I know, not telco, but still a similar customer retention setup)

MrSpock29

join:2008-02-09
Hammonton, NJ


1 edit
FCC needs to make all play by the same rules

When I left Verizon a couple of years ago to switch my phone over to cable, the port request was handled IMMEDIATELY. I never had to call and follow up, never had a disruption of service.

Quite a different story when I left Comcast and went back to Verizon. I was told the port request would take 5-10 business days, and it certainly did. No matter who I talked to, they all told me that it just took that long. Funny, it never took Verizon that long.
They did try to get me to stay, and like another poster above, I started getting more offers, especially after I left.

Comcast made it such a messy deal, I actually had to get 2 temporary numbers from Verizon so I can get the DSL turned on, and those temp numbers did cause billing and package confusion.

So if the FCC wants to play it fair, then apply the very same rules to those who currently are abusing them also.

edit: I don't have any problem at all with a company trying to keep a customer as long as the time frame is very reasonable (short). After all, the main goal should be the customer, and if a better offer being made is what they are willing to choose, then so be it. Just don't delay the port process.

smcallah

join:2004-08-05
Home


1 edit
reply to TKJunkMail
Re: FCC went too far on this I think

said by TKJunkMail See Profile :

But preventing them from trying to convince customers not to switch goes too far in my opinion. As long as Verizon doesn't slow down the port process, they should have their 1 chance at convincing a user not to switch. After all, cable does this all the time - trying to keep users from switching their TV & internet service to a telco.
No, it's not the same as what cable does to keep customers. Verizon was taking a port request and turning it into a sales call. The customer had already made a business transaction with the cable company for phone service. And it obviously slows the port process, how could it not? Simply flagging it so that Verizon would call the customer to sell them service is slowing the port. As they could have done the port at the same time it was flagged.

When a customer calls up cable to cancel, they are calling them directly to stop service, not going through Verizon, and of course cable would take the opportunity to keep them. Verizon does the same when someone calls them directly to cancel.

Now if the FCC ruling somehow allows cable to try to stop a port request the same way Verizon was, but not allowing Verizon to do the same, then you have a point.


Dogfather
Premium
join:2007-12-26
Laguna Hills, CA
·Cox HSI
·Verizon FIOS
·Cox VOIP
·ViaTalk
·RoadRunner Cable
·MegaPath
·Verizon west (ex G..
·Time Warner VOIP


1 edit
reply to buckingham
Re: Cable-cos do it, too...

The difference is cable does the retention when YOU call THEM to cancel. Virtually all companies transfer you to retention when you call them to cancel.

But here, Verizon was making an unsolicited retention call after receiving a port request from their competitor.


yepyup

@comcast.net

Verizon!

Comcast does the same damn thing no matter what service you have with them. Cable TV, internet, phone... if you call them up to cancel your service they offer you all kinds of crap to stay with them. Even six months of internet service at a ridiculously lower price.

inslyx
Premium
join:2008-02-12
Carrollton, TX

said by yepyup :

Comcast does the same damn thing no matter what service you have with them. Cable TV, internet, phone... if you call them up to cancel your service they offer you all kinds of crap to stay with them. Even six months of internet service at a ridiculously lower price.
[] Gets the point of this thread.
[] Makes valid points.
[x]Doesn't get it.

baj475

join:2004-11-02
Chico, CA
·Future Nine Corpor..

Re: FCC went too far on this I think

The point is that the FCC should not be making decisions for or against the telcos or the cable companies but for the consumers. If it has the potential for reducing a customer's cost it should be allowed. If you do not want to listen to their sales pitches, hang up.


NetAdmin
CCNA

join:2008-05-22

reply to TKJunkMail
said by TKJunkMail See Profile :

Verizon went too far by DELAYING the phone number port process and that should be prohibited. But preventing them from trying to convince customers not to switch goes too far in my opinion. As long as Verizon doesn't slow down the port process, they should have their 1 chance at convincing a user not to switch. After all, cable does this all the time - trying to keep users from switching their TV & internet service to a telco.
Indeed. And Verizon is not the only that is suspected of doing this, although they seem to be the only one that has been publicly outed and given a wrist slap. There are other companies out there that take days longer than others to complete a port request and seem to have a higher incidence of canceled port requests.

rizzo2dial
Premium
join:2004-08-05


3 edits
reply to inslyx
Re: Verizon!

said by inslyx See Profile :

said by yepyup :

Comcast does the same damn thing no matter what service you have with them. Cable TV, internet, phone... if you call them up to cancel your service they offer you all kinds of crap to stay with them. Even six months of internet service at a ridiculously lower price.
[] Gets the point of this thread.
[] Makes valid points.
[x]Doesn't get it.
Precisely. This needs to be spelled out in idiot proof terms. Verizon, AT&T, Embarq, Qwest, Sprint, T-Mobile, Alltel, Comcast, TimeWarner, COX, Cablevision, etc. all have retention departments that YOU the customer get transferred to when you call to cancel service. Their job is as their name implies: to try and retain you as a customer by offering you unadvertised deals.

The HUGE DIFFERENCE in this case is that a customer signs up with a new provider (i.e. the cable co), where the new provider submits a PHONE NUMBER PORT REQUEST to transfer the customer's phone number from their old provider (i.e. Verizon) to the new provider (i.e. cable co). Once ported, the number no longer belongs to the old provider, which results in the old provider losing yet another customer.

Verizon has been pitching unsolicited retention bids to their about to be gone customers after they've received the PORT OUT REQUEST from the customer's new provider but before they've completed the PORT OUT itself. By delaying the PORT OUT REQUEST and marketing retention offers to the customer, this is the improper (i.e. unlawful IN MY OPINION) behavior on Verizon's part.

To clarify, it's perfectly OK for Verizon to try and "win back" the customer after he/she has left, but to DELAY the PORT OUT PROCESS and market retention offers to the customer is a completely unfair competitive advantage on Verizon's part and now ruled by the FCC as being in violation of NUMBER PORTING rules.

Note: I have no love for either Verizon or the cable co's. They're necessary evils, but that's not germane to this topic.


jerryjam

@verizon.net
reply to baj475
Re: FCC went too far on this I think

I dont see where it says anything about verizon delaying a port request. By the way, Cox does this all the time!!!!!


supergirl

join:2007-03-20
Pensacola, FL
reply to smcallah
BellSouth here delayed my port to Cox for nearly 2 weeks. I think that is ridiculous.

Turbocpe
Premium
join:2001-12-22
IA

reply to rizzo2dial
Re: Verizon!

said by rizzo2dial See Profile :

said by inslyx See Profile :

said by yepyup :

Comcast does the same damn thing no matter what service you have with them. Cable TV, internet, phone... if you call them up to cancel your service they offer you all kinds of crap to stay with them. Even six months of internet service at a ridiculously lower price.
[] Gets the point of this thread.
[] Makes valid points.
[x]Doesn't get it.
Precisely. This needs to be spelled out in idiot proof terms. Verizon, AT&T, Embarq, Qwest, Sprint, T-Mobile, Alltel, Comcast, TimeWarner, COX, Cablevision, etc. all have retention departments that YOU the customer get transferred to when you call to cancel service. Their job is as their name implies: to try and retain you as a customer by offering you unadvertised deals.

The HUGE DIFFERENCE in this case is that a customer signs up with a new provider (i.e. the cable co), where the new provider submits a PHONE NUMBER PORT REQUEST to transfer the customer's phone number from their old provider (i.e. Verizon) to the new provider (i.e. cable co). Once ported, the number no longer belongs to the old provider, which results in the old provider losing yet another customer.

Verizon has been pitching unsolicited retention bids to their about to be gone customers after they've received the PORT OUT REQUEST from the customer's new provider but before they've completed the PORT OUT itself. By delaying the PORT OUT REQUEST and marketing retention offers to the customer, this is the improper (i.e. unlawful IN MY OPINION) behavior on Verizon's part.

To clarify, it's perfectly OK for Verizon to try and "win back" the customer after he/she has left, but to DELAY the PORT OUT PROCESS and market retention offers to the customer is a completely unfair competitive advantage on Verizon's part and now ruled by the FCC as being in violation of NUMBER PORTING rules.

Note: I have no love for either Verizon or the cable co's. They're necessary evils, but that's not germane to this topic.
What is the issue with a company offering their customer, as they are still technical a customer of theirs, from offering deals?

The point has been tossed around that there is a difference between the customer contacting the business, and such as this case, the business contacting the customer. However, what about those emails, calls, and mailings that so many current customers receive? I fail to see the issue with the business contacting the customer to make a last chance offer, when businesses call, email or send mailing that basically do the same thing. In those cases, the customer is not contacting the business.


mmainprize

join:2001-12-06
Houghton Lake, MI

reply to GeekJedi
Re: Offer "save" pricing to everyone!

said by GeekJedi See Profile :

From the Article:

"Verizon has argued that upholding the cable companies' complaint would put it at an unfair disadvantage and would deny customers full information about their options."

Since they've only been offering the "save" pricing to potential defectors, it seems to me that it's their own fault that they're at a disadvantage. Price yourself competitively in the first place, and you won't bleed customers.

You are oh so correct.

I called Verizon and ask if there was any way to lower the cost of my phone bill, witch was $48 dollars a month for just local calls and .20 a minute for long distance, and a voice mailbox.

So i see Chater offer a deal on phone and i sign up.

Two days later i get an offer in the mail from Verizon, call the retention department. I call and he will now match any price i tell him with any service i want. This is what he is telling me. I would not take any deal from them at this point because of how i was treated.

I have got the same letter from Verizon a few more time while still on charter phone.

rizzo2dial
Premium
join:2004-08-05

reply to Turbocpe
Re: Verizon!

said by Turbocpe See Profile :

What is the issue with a company offering their customer, as they are still technical a customer of theirs, from offering deals?
Nothing, so long as it's not done in violation of porting rules. If Verizon were to proceed w/ the PORT OUT while simultaneously pitching the "final retention offer" to their customer, different story. Clearly they're not though, as previous articles on this topic state that Verizon simply cancels the PORT OUT requests of customers they manage to retain via this tactic. Operating in this manner is a completely unfair competitive business practice and is also in violation of porting rules.

To be in compliance w/ porting rules, Verizon needs to allow the PORT OUT to go through followed by a subsequent PORT IN (back to Verizon) of customers who accept the "final retention offer." Of course that means the customer would temporarily have service w/ their new provider (i.e. the cable co), and Verizon would then have to follow the same PORT IN process (and cost) as the Cable Co. to switch the customer back to Verizon. During that time, the Cable Co. could then potentially offer the customer an even better deal than Verizon's, thus making it a level playing field. (Of course, if the Cable Co. were to do that, they'd be in violation of PORTING RULES the way Verizon is). Plus, were Verizon to follow the PORTING PROCESS properly, upon the customer learning that another NUMBER PORT would be required, he/she might simply say "F**K IT" and stick w/ their new provider.

said by Turbocpe See Profile :

The point has been tossed around that there is a difference between the customer contacting the business, and such as this case, the business contacting the customer. However, what about those emails, calls, and mailings that so many current customers receive? I fail to see the issue with the business contacting the customer to make a last chance offer, when businesses call, email or send mailing that basically do the same thing. In those cases, the customer is not contacting the business.
And in those cases, the customer's service (or service cancellation) isn't being held up by an unlawful PORT DELAY/CANCELLATION.

Turbocpe
Premium
join:2001-12-22
IA


1 edit
said by rizzo2dial See Profile :

said by Turbocpe See Profile :

What is the issue with a company offering their customer, as they are still technical a customer of theirs, from offering deals?
Nothing, so long as it's not done in violation of porting rules. If Verizon were to proceed w/ the PORT OUT while simultaneously pitching the "final retention offer" to their customer, different story. Clearly they're not though, as previous articles on this topic state that Verizon simply cancels the PORT OUT requests of customers they manage to retain via this tactic. Operating in this manner is a completely unfair competitive business practice and is also in violation of porting rules.
I will admit I overlooked this, and I can now better see the issue. I was under the impression the request was on "hold" while simultaneously contacting their, technically still current, customer with a last offer.

When people were throwing around how it's different between a customer calling the business to cancel and getting an offer, and the business calling the customer to make an offer, I could not see the issue as that is essentially what businesses do via emails, mailings and phone calls.

hottboiinnc
ME

join:2003-10-15
Cleveland, OH
·Time Warner Cable
·buckeye cable

reply to TKJunkMail
Re: FCC went too far on this I think

VZ had plenty of time to contact that customer before the port request to try to keep that customers business. But the fact is VZ will NOT offer lower prices until that request came and it said was from a cable company. What VZ was doing was and is wrong and should be illegal like the FCC says.

hottboiinnc
ME

join:2003-10-15
Cleveland, OH
·Time Warner Cable
·buckeye cable

reply to gburrell
Re: Careful what you wish for!

It's not the same. VZ was using the information from the cable company to call you. IF you call CableVision and request to shut your service off than they can offer what ever they want to you at that time. VZ was NOT doing that. VZ was waiting on the port request BEFORE they'd call you. NOT when you called them. By the way its not illegal for companies to send you mail. And they can call you for between 6 months to a year of you doing business with you. But you have to be on the Federal Do Not Call List.

What you are talking about and what VZ was/is doing is not the same.
Forums » FCC Bans Some of Verizon's Marketing Tacticspage: 1 · 2 · 3


Monday, 30-Nov 13:33:53 Terms of Use | Privacy Policy | Hosting by www.nac.net - DSL,Hosting & Co-lo | feedback | contact
over 10 years online! © 1999-2009 dslreports.com.republican-creole
page compression OFF