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clickie

join:2005-05-22
Monroe, MI

reply to fAcEtIOUs

Re: A la carte still not a good deal

You're missing the point on how a la carte affects content creators. It pushes a free-market system upon them, and they'll need to compete for viewers rather than achieve revenues based upon overall system subscribers. Part of me loves a la carte because I find it obscene that sports networks have to pay huge contracts to carry sports that I do not watch. Right now, I'm charged whether I like it or not.

What they do not say however, is that this will indeed impact programming diversity. Many channels will simply disappear under a la carte programming if they can't find a core audience that's willing to pay for the product. In a real world, that's the way it should work. In our world, it'll result in more programming to the lowest common denominator and cheap reality or knock-off shows that have no creativity.

A la carte would be a good thing albiet initially painful. It's just getting out of hand the costs passed onto the consumer, and it's time to put some free market forces into play on the sports and Hollywood types.


fAcEtIOUs
Premium
join:2002-03-03
kudos:4

said by clickie:

You're missing the point on how a la carte affects content creators. It pushes a free-market system upon them, and they'll need to compete for viewers rather than achieve revenues based upon overall system subscribers.
But the mechanism to do what you want pushes a regulated environment on the carriers instead of the providers. If the real problem is that providers won't sell unbundled channels, then the solution should be a law that says providers have to sell a la carte to the cable and satellite companies. Go to the source of the problem and regulate them instead of the middle-men.
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Ahrenl

join:2004-10-26
North Andover, MA

Actually, it should affect both, and I think it would. I sincerely doubt that the cablo co's would be required to unbundle without the content providers also required to unbundle. I'm sure their lobbyists will make sure this is how it comes about. Content providers only bundle it up because cable co's would just drop all their other channels and rake in more profit.


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