 JehuPremium join:2002-09-13 MA kudos:2 | Spammers delight This is a pure revenue stream for AOL, to allow spam to get to their subscribers.
AOL email marketing is such a science that spam filters are not a concern for professional, legit mailers sending solicited mail. User complaints is the defining factor, or the knee-jerk abuse button that people hit when they don't remember signing up for mail.
AOL already has cutthroat spam-complaint IP castration in effect.
The filters are only a hurdle to actual, unsolicited spam, and do a pretty good job.
While it's a good idea to put obstacles in place for spammers, $.0025 per message is not going to be a deterrent.
And, of course, the legit mailers (who will make up most of this revenue stream) will pay the price simply to enhance their deliverability and visibility as being legit. |