if things aren't panning out the way you would like, just say 6-8 months are needed to turn things around.
when 6-8 months are up, just repeat the previous mantra.
rinse and repeat; before you know it, years will have passed with absolutely no progress whatsoever, but with BPL still considered a viable alternative.
they can probably keep this up until everybody in the U.S. has fiber, at which point they may or may not give up.