| Wishful Thinking on Cuban's Part Real-time video over broadband *is* going nowhere. But non-linear television over broadband is probably going to be the way many people do get their television.
It's well established people like to time-shift, and the ability to get around the network's "appointment" television is a major buy decision for DVRs. And people continue to want ala carte television despite the reluctance of cable and satellite providers to give it to them. I think the shift in television will happen with providers like Vongo and the AppleTV, where people pay for what they want to watch. It's downloaded at a trickle and when it shows up, you can watch it.
This is a beginning industry and it's going to upset the status quo. Cuban, the rest of the content providers and producers are simply not understanding how the consumer is beginning to decide how to take their entertainment. Cuban's words are simply wishful thinking that something *like* Bittorrent does not eat his lunch. Bittorrent probably won't amount to much more than what it is today. But I wouldn't apply that to Vongo or AppleTV or any other method of sending TV to the masses over the internet. |
