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Forums » So Much For YouTube Parody, Fair Use » Makes perfect sense
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« Why does anyone care?  
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vpoko
Premium
join:2003-07-03
Jamaica Plain, MA

reply to Camelot One
Re: Makes perfect sense

said by Camelot One See Profile :

If you think about it, why would they want to defend their users? Users aren't footing the bill for the service.
Except that they are. Why do you think advertisers pay YouTube?


Camelot One
Premium,MVM
join:2001-11-21
Sarasota, FL
clubs:

said by vpoko See Profile :

said by Camelot One See Profile :

If you think about it, why would they want to defend their users? Users aren't footing the bill for the service.
Except that they are. Why do you think advertisers pay YouTube?
But advertisers are paying based on the number of hits, they could care less about which videos are or aren't staying up. And if YouTube had to pay legal fees for every video one of the big companies sued them over, the ad rates would have to go up, which would then drive away advertisers.

I'm not saying it is right, I'm saying it makes sense, given that the MPAA/RIAA can file a lawsuit for any reason they like, and YouTubes only option at that point is to pay them off, or pay the legal fees. Either way, they are out the $$, not the person who uploaded the, all be it, perfectly legal video.
--
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moonpuppy

join:2000-08-21
Glen Burnie, MD
·Verizon Online DSL

said by Camelot One See Profile :

But advertisers are paying based on the number of hits, they could care less about which videos are or aren't staying up. And if YouTube had to pay legal fees for every video one of the big companies sued them over, the ad rates would have to go up, which would then drive away advertisers.

I'm not saying it is right, I'm saying it makes sense, given that the MPAA/RIAA can file a lawsuit for any reason they like, and YouTubes only option at that point is to pay them off, or pay the legal fees. Either way, they are out the $$, not the person who uploaded the, all be it, perfectly legal video.
The problem for YouTube is that if they get less hits, they lose money and advertisers can demand cheaper rates which means even less money for YouTube.

disc

join:2005-12-31
Raleigh, NC

said by moonpuppy See Profile :

The problem for YouTube is that if they get less hits, they lose money and advertisers can demand cheaper rates which means even less money for YouTube.
Which in turn means that any revenue distribution by YouTube back to the content owners is diminished as well. The content owners know how their bread is buttered. They're just still trying to figure out the best channel to market for monetizing their assets. If YouTube is conflicting with their other channels, they'll make hard decisions, and having content yanked off of YouTube is a likely one.


ss4vegito7

join:2004-07-24
Cranbury, NJ

reply to Camelot One
said by Camelot One See Profile :

said by vpoko See Profile :

said by Camelot One See Profile :

If you think about it, why would they want to defend their users? Users aren't footing the bill for the service.
Except that they are. Why do you think advertisers pay YouTube?
But advertisers are paying based on the number of hits, they could care less about which videos are or aren't staying up. And if YouTube had to pay legal fees for every video one of the big companies sued them over, the ad rates would have to go up, which would then drive away advertisers.

I'm not saying it is right, I'm saying it makes sense, given that the MPAA/RIAA can file a lawsuit for any reason they like, and YouTubes only option at that point is to pay them off, or pay the legal fees. Either way, they are out the $$, not the person who uploaded the, all be it, perfectly legal video.
your logic sucks

Thats all i have to say.
--
»www.rockinthebury.com
and
http://www.cranburypcrepair.com


Camelot One
Premium,MVM
join:2001-11-21
Sarasota, FL
clubs:

said by ss4vegito7 See Profile :

your logic sucks

Thats all i have to say.
Thank you for contributing to the conversation.


ss4vegito7

join:2004-07-24
Cranbury, NJ

yes the advertisers care about hits, but what gets the site hits??

POPULAR VIDEOS!

Much more then half of youtube's audience uses the site to watch copyrighted material. This in turn creates hits, which advertisers care deeply about.

It is in youtubes best interest to care about what users want.
--
»www.rockinthebury.com
and
http://www.cranburypcrepair.com
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« Why does anyone care?  


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