said by SK:Non-tech savvy people have a hard time figuring these things out. From what I have seen, they use computers and devices basically by mentally recording coordinates of buttons. They are completely incapable of figuring things out by analogy.
Bingo. It's like my grandmother. She doesn't understand that the "Power" button her TV remote turns the TV on and off... she understands that the Top-Left circular green button turns the TV on and off, which she then applies to all remotes and ends up not knowing WTF to do.