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Re: What will Google do next?? Prediction for 2008 1. 'You're Watching ABC Google' - In its quest for more advertising revenue, the company might acquire more-traditional media properties. I don't believe that's going to happen. I don't think Google is going to acquire a whole media outlet. My opinion.
2. Get Your Free Google PC - In 2008 and beyond, most of the hardware and services that we now pay for are going to be available from Google for free -- or at drastically reduced prices, says Chris Winfield, president of 10e20 LLC. Another thing I disagree with. I don't think MOST of the hardware. I don't think by and large any PC hardware is going to be bought from Google and used, but I do think most of the services we use will be geared more toward Google. Hell, tonight I just changed the email services from my host to Google Apps.
3.'Come See the Softer Side of Google' - What better way to tout a high-profile company than to advertise during a high-profile sporting event? Look for Google to run a feel-good commercial plugging its virtues during a future Super Bowl. Disagree. Do they need to? No. Will they, no idea. 10x30 second commercials for the Superbowl will be chump-change for them.
4. Google Buys an Ad Agency - A Google ad campaign might even spark a play for one of the world's best advertising agencies. This is I see as relatively possible.
5. Google Applications Finally Take Off - "The gPhone will undoubtedly have out-of-the-box integration with every Google application that's out there. The value in having all that information under the Google cloud in your pocket at any time may be the reason why people finally start to adopt these applications." Not sure on this one. I lean toward agree.
6. Google Offers Local Reviews - Some 63% of U.S. Internet users performed local searches online in July 2006, up 43% from a year earlier, according to a comScore study. With local content growing in popularity, "I think [Google] will get into local reviews," Fishkin says. Agree. Seems like a natural line of progression.
7. Google Takes Another Stab at Social Networking - Google tanked in the U.S. with its Orkut social network, though the network is widely popular in Brazil and India. Look for Google to take another, bolder run at this important market in 2008. Don't think so. And if they do, they'll fail. My opinion.
8. Get ready for the Google Operating System - "It would not shock me if there was an announcement next year that Google was going to put into beta an operating system on Linux, an open-source system, or something like it," Fishkin says.
Back in the day, I thought Google's logical step would be to acquire Mozilla and Firefox. Didn't happen. People thought it would. Even if they do create an operating system, who are they going to market that to? Most people who buy a computer don't even understand if they want Vista or XP. And I don't think you won't find an Apple user switching from Apple's OS to Google's.
Anyway, my opinions are are as useful as those predictions. Both mean essentially nothing until something actually happens.
Merry Christmas eveyone. Let's hope 2008 is a better year for everyone, even if 2007 treated ya well.
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And so castles made of sand, slip into the sea, eventually.
I'm the Dude. So that's what you call me. You know, that or, uh, His Dudeness, or uh, Duder, or El Duderino if you're not into the whole brevity thing. |
