But deploy DOCSIS 3 anywhere else where there is no competitive reason (AT&T's entire footprint for example), will only piss off stockholders. We all know it's the future (blah, blah, blah) but should only be done when costs come down, or in areas where they need infrastructure.
Exactly... Deploy first where you have the most competitive pressure and then, as the cost of gear comes down, deploy elsewhere... Just as long as everyone eventually gets it. DOCSIS 3.0 has a whole slew of improvements that make it worth deploying aside from just increased bandwidth.