Exactly, this is what I've been saying all along; people harp on $tarbucks because of the prices of everything BUT a regular cup of coffee.
Their regular coffee is no more expensive than any other shop - the diff is, nobody goes to Starbucks for a regular cup of coffee - they go for their Venti Carmel Machiatto Deluxe Upside Down With Half Cream Double Sugar Expresso Style, which yes is about $5.
