 en102Canadian, eh?
join:2001-01-26
Valencia, CA | reply to MyDogHsFleas
Re: $40 a month? Target market = AT&T's vision of who they want to sell their product to (i.e. those wanting AT&T TV service). I don't mind bundling, in fact, I would bundle Internet, VoIP and Wireless... but not TV.
The problem is that AT&T's target market is basing its foundation on TV service, which has an expensive entry point.
Consumer POV = what does the average consumer want. Average consumer wants services for the least amount of money and hassle.
There are exceptions to everything. Sure there are customers that want to pay for it all (i.e. 4 HD sets), and AT&T won't deliver, and have 20Mbps service. On the other side, there are those that want and ISP, and low priced VoIP. AT&T has shed itself as being an ISP unless you're wanting to fit into their target high(er) profit window.
For many consumers, AT&T bundling may work, as it might be cheaper than what they currently pay, and for others, it might have more features than they currently have (DSL/POTS).
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Canada = Hollywood North |
