needs a good name...
all you need to do is give it a DISTINGUISHED name...
Maybe something along the lines of "Bear Stearns"?
When the fiber project runs low on funds.. you have have a white knight in the white house call in that special favor and bail you out!
I say go for it.. Qwest will take another 10-20 years do anything that resembles residential broadband (that's if they still exist in 10-20 years).