 | reply to Phorm Comms
Re: Do I understand this correctly? said by Tetchy :
opt-out is by setting a cookie on your browser, but you still need to be redirected via Phorm's servers to read the value of the opt-out cookie! Also the cookie could be wiped if you have a monthly clean-out like I do. Then you'd be opted back in.
said by Phorm Comms :
second part is true, but concerned people who delete cookies can simply set webwise.net as a blocked cookie in their browser, and they will never be opted back in or seen by any Phorm server. First part is definitely not true - if you're opted out, either by Opt Out cookie or by blocking the cookie, the ISP-located (not Phorm in any case) server ignores the computer altogether. No data is ever analyzed or passed to Phorm if you're opted out.
First part definitely IS true, contrary to the assertion by Phorm Comms. Please check your facts.
A browser will ONLY return the webwise.com cookie if it thinks it is visiting webwise.com. To get the opt in/out status, Phorm uses a redirect trick to fool the browser into thinking it is visiting webwise.com (regardless of the final destination). So redirection is carried out on *every single request*, regardless of whether you opt in or out.
You are also being extremely dishonest by claiming that the "ISP-located server" is not a Phorm server. Of course it is! It's supplied by Phorm, it runs software written by Phorm, it's maintained by Phorm and exists solely to provide profiling data to the Phorm network. Peeling the "Phorm" label off does not change this. |