| so Qwest could sell the same VZ wireless unlimited plan for $92 or $93? and that would be better than a Sprint stand alone unlimited plan by how much (it's actually negative) and Virgin Mobile unlimited, and TracFone unlimited? Wouldn't anything below $99 undercut the VZ retail stores? Can Qwest undercut handset prices - it doesn't appear to be the case. I'm missing the value proposition - one bill?
To the Pivot critics, the product had many issues from the start but the biggest one was systems. Not just the interfaces, but the training. I think Q will face this if they actively try to market the VZW service - Q will likely be responsible for entering orders for wireless service into VZW, and the interfaces and screens will be different. Rate plan migration of the existing base will also be different - I have not compared the old and new plans, but I would be shocked if they were similar.
If I were Q I would focus on two plans: $99 all you can eat for the naked DSL folks (although no femto yet), and a low end plan with a free phone. Skip the rest - too much hassle to service, and not enough scale. |
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