| Bell believes that re-branding will save the day... I had to laugh when I saw the following in the Globe this morning:
We all know that Bell has NO idea what "customer- focused" really means.
»www.reportonbusiness.com/servlet···ing/home
With Frank and Gordon dispatched back to the wilderness last week, BCE Inc. is launching a new marketing campaign Friday to replace the animated beavers.
With the tag lines “La vie est Bell” in Quebec and “Today just got better” in the rest of the country, Canada's largest phone company hopes to reposition itself against formidable competitors in the wireless, TV, Internet and land line communications market.
“The new Bell brand underlines that we are moving forward as a company and as a service provider, with new services, a new strategy and a new goal,” George Cope, president and chief executive officer of BCE and Bell Canada, said in a news release. “It's a straightforward and customer-focused brand that directly supports the Bell team's goal: To be recognized by customers as Canada's leading communications company.”
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 R0CKYTSI RockyPremium,VIP
join:2005-05-19
Chatham, ON | P2Pnet picked up another interesting article...
»www.p2pnet.net/story/16643
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TSI Rocky - TekSavvy Solutions Inc. |
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| Cough.. "La vie est Teksavvy"
It rhymes too!  |
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 TSI GabePremium,VIP
join:2007-01-03
Chatham, ON
kudos:2 | said by Gokuu:"La vie est Teksavvy" It rhymes too! lol it does.
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TSI Gabe - TekSavvy Solutions Inc. |
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 The FlashYou don't win friends with saladPremium
join:2002-10-17
Toronto, ON
kudos:1 | reply to Gokuu
Re: Bell believes that re-branding will save the day... Let's play a game. Describe Bell using words ending with "er".
(That's what all those er Ads are all about, if you've seen them recently)
Throttler |
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| reply to Gokuu
(censored)er
LOL you guess |
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| reply to Gokuu
It can't be Cheaper?! that wont be in the list! |
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2 edits | reply to The Flash
Crappier
Lamer
Outsourcer
Backstabber
said by The Flash:Let's play a game. Describe Bell using words ending with "er". (That's what all those er Ads are all about, if you've seen them recently) Throttl er
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 BMX2
@mc.videotron.ca
approval from:
AVD 
| Moth**f**ker |
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1 edit | scammer |
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| reply to Gokuu
wanna be teksavvyer |
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| reply to Gokuu
god wrangling stick pole gazin monger
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Cheers! |
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| reply to Gokuu
Re: Heres a few... ok 20. reamER
abusER
berserkER
betrayER
bloodsuckER
bludgeonER
deceivER
deflowerER
nutcrackER
deprivER
desolatER
extortionER
fleecER
garnishER
hangovER
moneygrubbER
muggER
nutcrackER
racketeER
knobgobblER |
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 HiVoltPremium
join:2000-12-28
Toronto, ON
kudos:11 | reply to Gokuu
Re: Bell believes that re-branding will save the day... bigbrother
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The FlashYou don't win friends with saladPremium
join:2002-10-17
Toronto, ON
kudos:1
1 edit | lol
here are the ER ads that they advertised
haha...another forum I visit, someone suggested to complete the "er" word by adding some letters in front it.
that would be some ad |
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shepd
join:2004-01-17
Kitchener, ON
kudos:1 Reviews:
 ·Distributel
| reply to Gokuu
"La vie est Bell"
I don't speak French very well, but I think LG might have something to say about this...
»ca.lge.com/en/about/corporate/ht···ogan.jsp
Perhaps someone could remind me if it really is a play on words to make "Life is good". |
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1 edit | reply to Gokuu
"ER"..... LOL
I can hear it now:
Customer: "Why am I getting billed for bandwidth overages? I purchased the unlimited package!"
Bell: ER.... No, you didn't. We don't offer it."
Customer: "But the Bell sales person said that you offer it when I signed the %@*# contract!
Bell: ER.... No, we don't."
Customer: "Then I want to cancel my service!!"
Bell: ER.... No, you can't. Read the fine print of your contract."
Customer: "EERRRR!!!!" |
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| reply to shepd
LG's slogan would be translated "La vie est bonne."
La vie est Bell(e) in english equates to= Life is beautiful.
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Cheers! |
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 nanookPremium,MVM
join:2007-12-02
·Bell Sympatico
·TekSavvy DSL
1 edit | reply to shepd
said by shepd:"La vie est Bell" I don't speak French very well, but I think LG might have something to say about this... LG's slogan in French is "LG est merveilleux." The word "belle" in French means beautiful, while "merveilleux" means wonderful. There is a difference. You can put lipstick on a pigbeaver to make it look beautiful but you cannot make it wonderful
Also beauty is in the eye of the beholder. Evidently OTPP sees something beautiful in Bell. After all they have placed a $35B bet on that beaverpig. |
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nanookPremium,MVM
join:2007-12-02 Reviews:
·Bell Sympatico
·TekSavvy DSL
| reply to shepd
said by shepd:"La vie est Bell"... It just occurred to me that it could also be a reference to "la Bell(e) province." |
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