| looks good on paper... but does that mean that new hidden fees will show up in people's bills? As a customer for their Mobility services I've been through a lot of crap with bell (mind you- with enough whinging they would usually cave and fix my problem right away or give me some kind of compensation) ... but I'm still not convinced.
They need to rethink their strategy on customer loyalty, because it's not just about customer service. For one thing, I'm sick of seeing their advertisements EVERYWHERE on the TTC, covering buses, streetcars, on every possible place there can be a poster. This is called visual pollution, folks. Sure this is also effective advertising because it's well, a friggin' DELUGE, but, that's highly unoriginal (I much prefer Telus/Clearnet's witty ads - and because they're witty, they don't need as many of them). As a customer, I resent it and it insults my intelligence. Forget brand recognition, it gives me brand angst. (Do I sound bitter at all?) There's one tip for them. Stopping 'traffic' shaping would be another step in the right direction, improving their telephone customer service experience would be another step, and creating more affordable plans (and try to cut out the hidden/surprise fees?!) would be yet another towards creating a better, more competitive image for themselves as a company. |
