| IPTV holds risk too.. If I were a cable customer and 3x, I changed the channel and I got a blank screen, you can say bye bye to me.
There probably has to be some IPTV integration for newer services that may require both the net and tv to work, but understand IPTV also holds grand risk.
Remember there is going to be big money here and in a head to head war between competitors, the winner will be the one who offers the best and most reliable network. Ok, let me put it this way, if its 1st and goal and I want to watch the football game and my cable company decided on an all IPTV platform. If I change the channel and I don't see what I wanted to see.. then im like.. ehhh Verizon, you have my business, like, forever.
Try to think of this from a net standpoint, even with the biggest servers (ie: www.msn.com), one would go there and there would be no response, ok maybe once in 2 years but who cares. In the TV world if one company can't deliver, its probably bye bye to all the services and off to another. The advantage of sending all channels at the same time is that they were there, that was cable's blessing in disguise.
Isn't it better for cable to invest in a capital upgrade to finish putting out its fiber to the home and match their competitors. The technology they put into IPTV, if it ever fails, could be a disaster for them.
Fact is though, IPTV is here to stay for newer types of channels that may use the net for 2 way communication but at least your all in the same boat. Its when one company can deliver and the other can't that it spells trouble. Be careful cable that you don't build yourself a network that will fall short of your competitor's, cause when you lose customers, you'll probably be losing all their service at the same time (hence: triple play package). |
