Sprint is a DISTANT 3rd when it comes to customers base.
The NFL likes to maintain the exclusivity of its content and choosing Sprint is probably much the same as their exclusive contract with DirecTV for NFL Sunday Ticket.
Because Sprint paid them money. It's pretty simple to understand really.
Yes I understand this. The NFL is flat out lying when it says it does this stuff for the fans because if they wanted to reach teh MOST fans they wouldn't have these deals. chances are Sprint wil be out of business before this deal gets to it final year. I guess the NL doesn't know this.