He got the conclusion in reverse Obviously residential users should be paying 21 times less than they are now. Then Google would be paying their fair share.
It's stupid, Google pays less partly because the physical cost of their provider is lower. Data centers don't need a last mile, they are right on the "highway". Having a terabit of bandwidth is more efficient per byte in real costs than a megabit.
Average people pay more so AT&T can pad Whitacre's annual bonus, and provide contracts for people like Cleland.
People with corporate welfare mentality are so hypocritical about the free market. The music industry thinking they are guaranteed revenue, and trying to get ISPs to pay them in perpetuity, is analogous to this. Do something that people want to pay you for, and do it efficiently, and you'll make money. Don't whine about economies of scale or someone getting a better deal than you.