I wish I lived in Lafayette. Seriously, I do. I don't live all too far from there, though. This is a good thing for Lafayette. I've experienced both Cox and AT&T in Lafayette. Maybe it was just the area I was in (W. Bayou Parkway) but DSL and cable were both pathetic in terms of reliability.
One thing to keep in mind. In louisiana, it is against the law to offer a special deal in one area, and not the rest of the areas covered by that company.