said by ISurfTooMuch:With Boost being owned by Sprint, this smacks of desperation on Sprint's part. They're likely doing this with Boost instead of Sprint to hide the fact a bit and not to devalue the Sprint brand (as if it could be devalued any more than it has already been), but it still means they're desperate for subs.
I'm willing to bet that, sooner or later, you're going to see Sprint become an unlimited carrier like MetroPCS and Cricket. Either that, or they're going to sell out to another company.
Sprint is basically two companies in one, they have their CDMA side and their iDEN side which is considered the Nextel brand. The CDMA side of the business has been strong and remained strong and is constantly gaining customers. The iDEN side, previous Nextel customers, have been fleeing in large quantities over the past several years.
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