 marigoldsGainfully employed, finallyPremium,MVM
join:2002-05-13
Saint Louis, MO
kudos:1 | reply to MyDogHsFleas
Re: so much said by MyDogHsFleas:AT&T has met and exceeded every business goal they had for U-verse. Not quite.
They were supposed to be above 10% penetration before 2008, and mid-teens penetration by the end of 2008. Instead they are just now breaking 6% (as I documented below).
It has not been a failure, but the penetration numbers being posted are certainly not enough to call it successful yet.
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1 edit | ***sorry bad post*** |
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cwh
join:2006-05-14
San Antonio, TX | reply to marigolds
and in markets that have been open 18 months, they are geting ~15% market share. Remember they are passing several million new residences every quarter with the service and this will depress the overall numbers. |
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marigoldsGainfully employed, finallyPremium,MVM
join:2002-05-13
Saint Louis, MO
kudos:1 | said by cwh:and in markets that have been open 18 months, they are getting ~15% market share. Remember they are passing several million new residences every quarter with the service and this will depress the overall numbers. Yet they are counting subscribers in newly passed households in their subscriber numbers. So, basically they are inflating total subscribers at the cost of deflating penetration?
Even if you only count mature markets, that is still an awful bad penetration number for video services.
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cwh
join:2006-05-14
San Antonio, TX | I think the metric you want to see is total subs in mature markets/total passed in mature markets. |
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