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BF69
Premium
join:2004-07-28
Camden, TN

reply to needforspeed59

Re: Am I reading this right?

said by needforspeed59:

Given: cable TV programmers such as MTV and ESPN makes tons of money off the monthly sub fees paid by cable, satellite and telcos and ultimately you and I. So, these programmers are just going to let their stuff out there for free? LOL! I don't see how that business model works. Maybe I missed something that explains this in the posts above. Pay per byte pays the distributers; not the programmers. I don't believe ad revenue will make up for the loss of sub fees. I think this will be another RIAA-type battle.
A) if more people ditch cable and satelite these networks will have to find a different way to get revenues. There is only so much they can charge cable/sat companies.

B) ESPN is trying to do the cable model on the internet. They are charging providers a fee to let their customer to access ESPN360.com. This is doomed to failure.

I feel the digital transition in combination with online Tv viewing and the bad economy will have fewer cable/satelite cusotmers. Maybe not a whole lot but even a 5%-10% dip in viewship equates to millions of $$$ in lost fees and advertising dollars. Now a network like ESPN which is owned by Disney which is owns ABC I'm not sure why they can't hitch a ride on a subchannel for ABC affilaites to get viewers that normally can't get them. If 16 million households have OTA only then that's potentially million more viewers? That almost as many that DirecTv has.

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