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DataDoc
My avatar looks like me, if I was 2D.
Premium
join:2000-05-14
Greenville, NC
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·Suddenlink

reply to Kearnstd

Re: Sounds like another industry stance

said by Kearnstd:

TV ads work because they cannot be blocked and you know someone will see them. they also are not intrusive and some are quite enjoyable and make you laugh so you stay and watch.

internet ads have a different image, they are never funny and are always intrusive.
TiVo ended that model, but I've found I do watch ads that are funny or interest me. I have no use for most of the ads on any channel, and nearly none found on the Internet.

They need a better way to target me, but that comes up against my privacy.

If TiVo can "predict" suggested shows, a "Super-TiVo" should be able to predict ads that interest me by learning which ones I don't skip.

But, then there's that pesky privacy, again.


funchords
Hello
Premium,MVM
join:2001-03-11
Yarmouth Port, MA
kudos:5

said by DataDoc:

They need a better way to target me, but that comes up against my privacy.

If TiVo can "predict" suggested shows, a "Super-TiVo" should be able to predict ads that interest me by learning which ones I don't skip.

But, then there's that pesky privacy, again.
I believe that this is concern is fixable (at least to my own comfort level). For example, let's say your TiVo starts with all ad categories open. After you skip 100 commercials, it starts to deactivate ad categories corresponding to the ones you skip. The ones that remain better represent you, but don't necessarily mean anything -- it just means you've skipped those ads to a much lesser degree.
--
Robb Topolski -= funchords.com =- World Traveller -- KJ7RL
... Do something! ...


DataDoc
My avatar looks like me, if I was 2D.
Premium
join:2000-05-14
Greenville, NC

I agree, and if the choices were wrong, I'd just skip them.

I was just wanting to fend off the privacy crazies.



fifty nine

join:2002-09-25
Sussex, NJ
kudos:1

reply to funchords
The problem is that many TiVo users are of the opinion that if they're paying for TiVo service that they shouldn't be bombarded with ads.


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