JPLPremium
join:2007-04-04
Downingtown, PA
kudos:1 | reply to Matt
Re: No Political Arguments Please Except for one thing. Comcast LOST 78,000 video customers last quarter. They added alot of voice and HSI customers, and a healthy number of their customers went digital. However, they still continue to lose video customers - although at 78,000 the bleeding has definitely slowed for them (the lost over 400,000 video customers in the second half of 2008).
I think this all points to one trend - bundling sells. People really like having that option - which is why they added all those voip and hsi customers.
As for the comment about TV doing well in a recession because more people are home (due to lost jobs) and are therefore watching more TV... I think that misses the boat, to be honest. People substitute when times get tough. When times are good, they go out to dinner and a movie, or a play, a few times a month. That gets pricey (especially with a family - and as a father of 4 - soon to be 5 - I can't take my kids out to a movie without procuring financing first). As a result, people substitute. Instead of going to the movies, they rent... or they sign up for cable. I think that's what you're seeing. And I think the bundling really makes that an attractive option. |
