Shaw is using the same kind of pricing model that the airlines used when a low cost airline entered their market. Incumbent airlines bankrupt the competition by offering below cost pricing on the competitive airlines routes. The new airline cannot make a profit and go out of business. Incumbent airlines then raise prices back to their old level or higher. Isn't competition great!
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Shaw is using the same kind of pricing model that the airlines used when a low cost airline entered their market. Incumbent airlines bankrupt the competition by offering below cost pricing on the competitive airlines routes. The new airline cannot make a profit and go out of business. Incumbent airlines then raise prices back to their old level or higher. Isn't competition great! 
