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·NetTalk
2 edits | reply to PX Eliezer
Re: Gizmo5 has added a Google Voice section in its members area. PX, I agree that Google indeed as company is splintered and that the senior management most likely in not aware of what is occurring in the Google Voice division. Senior management needs to worry about the actions of all its divisions and how each divisions business practices can impact the overall corporate brand identity. All business relationships are established on trust. Once the end users of Google products and services perceive that their personal information is no longer safe they may decide to end the relationship. An example of a similar situation would be your doctor who you really value as a practitioner of medicine uses ABC Medical Information Systems for electronic medical record storage. ABC's server has been constantly hacked possible compromising your privacy. The next time you visit your doctor you explain to him that you are not happy that your private information may have been comprised. Next you ask your doctor if he plans on switching to a different medical record service provider that is not prone to being hacked. Your doctor replies to you that he has no plans on switching his current service provider for his patients medical records and dismisses your concerns as unjustified. In the previous scenario I would be highly motivated to find another doctor even the medical care I have received was excellent to ensure that my privacy would not be compromised.
Google has already experienced negative press exposure about how and why they use their users personal information. If one major media was to pick up on the Gizmo5 Google Voice debacle it could stir the sensationalistic pot, bringing it to boiling point of over flow, further tarnishing Google's brand identity. I would not be surprised if a major media outlet runs a story on this very topic. |