EPS
join:2008-02-13
Hingham, MA | reply to NormanS
Re: wow There was also "AT&T Wireless Services", which became part of Cingular, and now is at&t again... (It seems like the "AT&T is now Cingular" ads only stopped when they started "Cingular is now 'the new' at&t")
Initially the AT&T Broadband + Comcast was intended to be called "AT&T Comcast", since AT&T Broadband was larger than Comcast was at that time... Now that really would have confused things! |
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NormanSPremium,MVM
join:2001-02-14
San Jose, CA
kudos:4 Reviews:
 ·SONIC.NET
·Pacific Bell - SBC
| said by EPS:There was also "AT&T Wireless Services", which became part of Cingular ... Did not become part of anything. Was sold off by AT&T (which was ever trying to reinvent itself, since 1984, but never quite succeeding). AT&T Wireless was jointly bought by SBC (60% interest) and Bellsouth (40% interest). However, AT&T kept the rights to the AT&T brand, and SBC/Bellsouth had to come up with a new brand for the wireless venture. Hence, "Cingular Wireless".
AT&T eventually went on to be financially troubled, while SBC was in top financial shape; so SBC bought AT&T. Then SBC rebranded itself as AT&T. Then SBC bought Bellsouth (a company which wasn't really financially troubled), thus giving the old SBC (now rebranded as, "AT&T") 100% stake in "Cingular Wireless". So Ed Whitacre (who is now in charge of "Government Motors") rerebranded Cingular Wireless as AT&T Wireless.
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Norman
~Oh Lord, why have you come
~To Konnyu, with the Lion and the Drum |
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EPS
join:2008-02-13
Hingham, MA | Cingular existed before the AT&T Wireless Services buyout... SBC and BellSouth formed the joint venture out of their pre-existing wireless arms. |
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 djrobx
join:2000-05-31
Valencia, CA
kudos:1
 ·Verizon Wireless..
 ·RoadRunner Cable
 ·AT&T U-Verse
 ·VOIPo
·PHONE POWER
1 edit | reply to NormanS
quote:
There was also "AT&T Wireless Services", which became part of Cingular ...
Colbert explains all that pretty well:
»www.phonenews.com/images/2007/1/···ular.mp4
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AT&T U-Hearse
Your funeral. Delivered.
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