4 edits | They're missing a key point A full ad load on offline TV is pointless. Most people now DVR everything and skip commercials. I would think networks would prefer to have an abreviated yet unskippable ad load, rather than a full load that is skipped and never viewed.
I have personally found that the single commercial interruption (15-30 seconds) you get with Hulu to be very acceptable. By the time I'm wondering where the remote is or how to skip the ad, it's over already.
For movies, I'm more than willing to pay for an ad-free version. |
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 dddane
join:2002-01-10
Chicago, IL | said by Michael C:A full ad load on offline TV is pointless. Most people now DVR everything and skip commercials. actually, statistically very few people DVR everything and skip commercials. i think the assumption always is that DVR owners do this frequently, but statistically even in 2009 that's not what the numbers are saying. |
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