| TV Everywhere is a great idea. But... ... don't worry, Comcast will screw it up.
First of course, they'll be indecisive. They won't be sure what its for (which is to keep people paying their cable bills) and so they'll restrict it to people who are on Comcast internet as well, meaning you'll only be able to watch it when you're at home. Which means you won't be able to use it on the road, or at work, or ...
Second, they won't put all of their VOD content online. So the initial reception will be bad, and they'll take so long opening things up and negotiating the proper rights for other shows that the service will be dead before then.
Third, they'll take so long to roll out that by the time it does get out there, it'll be too late. The over the top services will be irreversably popular, and the grip of cable will be forever loosened. And it won't just be the college kids disconnecting their cable anymore. |
