ArthurS
Watch Those Blinking Lights
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join:2000-10-28
Hamilton, ON
3 edits | [OT] Stanley buys Black & Decker
Major acquisition announced late afternoon today:
»www.bloomberg.com/apps/news?pid=···Lc&pos=1
This may have major implications for those of you who use Black & Decker owned brands such as Dewalt, Porter Cable, Delta. I predict at least one of these brands will be on the chopping block as cost cutting measures are implemented as they usually are after a major acquisition.
[added the OT since it's really not a question but a discussion - Dennis] |
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John Galt
Forward, March
Premium
join:2004-09-30
Happy Camp | Re: Stanley buys Black & Decker
With any luck it will be the B&W tool line... |
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Ken
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join:2003-06-16
Brownsburg, IN | Doubtful since the new company name will be called Stanley Black & Decker. |
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ArthurS
Watch Those Blinking Lights
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join:2000-10-28
Hamilton, ON | reply to ArthurS
I'm predicting Porter Cable will be first to be cut, and the remains folded into Delta. |
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Ken
Premium,MVM
join:2003-06-16
Brownsburg, IN | I don't know, Delta used to be a high quality name brand. However over that last decade they have dropped down to a low end brand that only competes against Ryobi, I'm not sure they are safe either. |
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John Galt
Forward, March
Premium
join:2004-09-30
Happy Camp | reply to ArthurS
Yeah, cut the industrial tools and stick with the POS consumer crap.
wOOhOO! |
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daveinpoway
Premium
join:2006-07-03
Poway, CA | Stanley already owns MAC and Proto, both of which are in the industrial marketplace. |
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Snakeoil
Taxes are Armed robbery.
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join:2000-08-05
Mentor, OH
 ·RoadRunner Cable
1 edit | reply to ArthurS
Wow, wasn't aware that Black and Decker had so much of the tool market.
Guess I'll be switching to Sears..
Granted, I doubt Sears builds their own tools.
Then after reading this, I think the CEOs of both companies are dumb asses.
quote:
Deutsche Bank and Goldman, Sachs & Co. advised Stanley on the transaction and Cravath, Swaine & Moore LLP gave legal counsel. Black & Decker’s financial adviser was J.P. Morgan Securities Inc. Hogan & Hartson LLP and Miles & Stockbridge P.C. provided legal advice.
There are a couple of names that owe US tax payers a shit load of money. I wouldn't ask them how to wipe my ass.
But yet the dumb ass Ceos went to them for advice...
typical. |
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cdru
Go Colts
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join:2003-05-14
Fort Wayne, IN
| reply to ArthurS
said by ArthurS  :I'm predicting Porter Cable will be first to be cut, and the remains folded into Delta. Doubt it. Delta is primarily freestanding machinery like table saws, lathes, dust collection, etc. Porter-Cable is the handheld and portable tool brand. That's not to say that there isn't any overlap, but rolling one into the other would destroy considerable name recognition. Ditto rolling either of those into Dewalt or Black and Decker.
All four of those brand names have huge brand recognition which is likely the main reason why Stanley purchased them. Stanley already had the capability of going to the same suppliers as the B&D family of companies and getting their own tools, or just partnering with B&D to rebadge existing tools under a different label similar to how Sears does their power tools. But they wanted the brand names. |
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Lurch77
Stop looking at me.
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join:2001-11-22
Oconto, WI
 ·CenturyLink
 ·HiOconto
| reply to John Galt
said by John Galt :With any luck it will be the B&W tool line... That isn't how it works. The cheap tools/cars/equipment sell the most because people prefer cheap price over quality. Since they sell more they get the upper hand in the market, and they are the ones that survive and start to buy out other brands. Look at Goodman in the HVAC world for a perfect example. The B&D brand, while fine for hobby and home use, is not a great professional brand in terms of quality. But they are a major household brand name, and will be the last of that group to go anywhere.
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"On a motorcycle, you're penetrating distance right along with the machine. In a car you're just a spectator; the windshield's like a TV." ~ Kenny "Von Dutch" Howard |
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Dennis
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Algonquin, IL
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| I lost any chance of respect for the Black and Decker name when I saw they made a toaster.
»www.target.com/s/177-2154083-022···et104545
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wilbilt
Pronto Resurrected
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join:2004-01-11
Oroville, CA
| reply to ArthurS
Re: [OT] Stanley buys Black & Decker
The funny thing is, when B&D launched the DeWalt line, the tools were all rebadged Black & Deckers.
It was a brilliant marketing move, and the contractor-types fell for it hook, line and sinker. I wonder what they will do next, since nearly everything made by Stanley and B&D is Chinese crap.
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We were taking a vote when the ground came up and hit us. |
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cdru
Go Colts
Premium,MVM
join:2003-05-14
Fort Wayne, IN
| reply to Dennis
Re: Stanley buys Black & Decker
They've made all sorts of kitchen and household appliances for years. Why is making a toaster all that odd? B&D isn't marketed towards seasoned professionals in the construction or culinary industries. It's marketed to John and Suzie Public that wouldn't know a quality made tool if their lives depended on it. |
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Spensergig
Threadkiller Supreme
Premium,MVM
join:2000-03-26
Bradenton, FL
| reply to Dennis
actually, they DON'T make toasters anymore. Or coffee makers, or pretty much any home products.
I used to use their kitchen appliances almost exclusively, until I found I was having to replace them way too often. Looking for parts, I found that B&D had sold the line (and their name).
I still buy some of their stuff, because it has features I really want, but I'm a careful shopper, and I don't give them too many second chances. |
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Warzau
Premium
join:2000-10-26
Naperville, IL
clubs: | reply to ArthurS
Re: [OT] Stanley buys Black & Decker
Fugde, maybe I should just bite the bullet and buy all Panasonic stuff. I mean my wife gets the PP discount. At least I know they make them,I think I do.  |
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Thane_Bitter
join:2005-01-20
London, ON
·Bell Sympatico
| reply to Spensergig
Re: Stanley buys Black & Decker
Very true, a few of their tool products (light-bar for example) are made by other companies and are only re-branded.
I still have a very old B&D 3/8" drill and jigsaw, both are metal and both still work better then any of their newest plastic offerings. To bad, the name no longer carries a cent of credibility.
B&D whored out their name to a company called Applica, which makes (or re-brands) kitchen appliances. Applica has poor customer service, it shouldn't take 10 months and 15 phone calls just to replace a bread maker’s bread pan. 
Porter Cable, Delta (provided you got the mid level products or higher) are still very good, in contrast I can't think of a single Stanley product I would want - the name is as good as mud. |
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Pacrat
Old and Cranky
Premium,MVM
join:2001-03-10
Cortland, OH | reply to cdru
I've seen Black&Decker coffee makers on the shelves for years.
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I was born at night... but not last night! |
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Pacrat
Old and Cranky
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join:2001-03-10
Cortland, OH | reply to Thane_Bitter
Non-powered Stanley hand tools are okay... tapes, levels, block planes, hammers, etc. I've never owned a Stanley power tool. I've owned nothing but DeWalt for years.
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I was born at night... but not last night! |
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cdru
Go Colts
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join:2003-05-14
Fort Wayne, IN
| said by Pacrat :Non-powered Stanley hand tools are okay... tapes, levels, block planes, hammers, etc. I've never owned a Stanley power tool. I've owned nothing but DeWalt for years. AFAIK, Stanley doesn't make power tools, do they? (I'm not including flashlights, laser levels, etc as power tools) Looking at their website, I don't see anything that people would consider a power tool. |
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SLD
Premium
join:2002-04-17 | reply to Lurch77
Yep, welcome to the world that Walmart gave us! |
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