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amigo_boy

join:2005-07-22
Reviews:
·magicjack.com

reply to cob_

Re: Verizon's Buzz for Motorola's Droid Fizzles at Day's End

said by cob_:

I'm not trying to sound above these people, but I think the marketeers failed to reach non-techy middle America, the people who ask other people what's wrong with their computers.
I agree. The Droid commercial is a perfect example:

»www.youtube.com/watch?v=o9fXYQjwR0w


It's a cool commercial. But, not one mention of "Droid," "smartphone," "Motorola," etc. When I saw it, I had no idea what it was about.

What a complete waste of money to buy prime-time advertising; produce an edgy commercial, and not even mention your name, the product's name, etc. They were advertising to those who already knew what the Droid was. The 1-second closing was the only thing the drooling technocracy would have associated to a product. Everyone else was scratching their heads.

What a waste of money.

Mark


FBGuy
yippee ki yay
Premium
join:2005-03-19

agreed


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