That's Craptastic for him. Not everyone has Commiecast, and many have to use DSL because its what's available.
I had AT&T ADSL, best they would give was 1500/384. I switched to DSL-Extreme, and was syncd at 3008/512. I couldn't even order 3Mbps/512kbps after Uverse was deployed, as they were attempting to push customers off ADSL for VDSL (more expensive).