I have a slightly different issue with the cell companies. When I signed up with verizon I was told that if I bought one of their phones I would be locked into a 2 year contract. They said it was to recover the cost of subsidizing the phone. So, I brought my own phone and signed up with no contract. How come I am still paying the same full monthly charge for the service when they are not subsidizing my phone?
...because you didn't go with tmobile. Their new non-contract plans are cheaper per month than their equivalent contract/subsidy plans. Hopefully this will trigger the other US providers to offer similar distinctions in their plan pricing soon.