| Amazing I wonder how much a year they pay the person that came up with this amazing idea?
Names changes never to anything good for an established compamy , as it just causes confusion etc etc , Will be changed back within months , and "the Brain" who thought of it promoted with a huge bonus check.. |
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| said by teddystacker:I wonder how much a year they pay the person that came up with this amazing idea? Names changes never to anything good for an established company , as it just causes confusion etc etc , Will be changed back within months , and "the Brain" who thought of it promoted with a huge bonus check.. Nations Bank was known as "The King of Fees" in the banking world so they changed their name to Bank of America. 
Usually, when a brand is so horribly compromised by bad press, it is better to change the name and try to start over.
As an example, remember those Comcast commercials where someone signing in monotone raves about how great the service is and spells out Comcast in the end? That, good or bad, is brand recognition and people remember. Those commercials can't be used anymore.
Also gone is the phrase "Comcastic" which has been bastardized into "Comcraptic."
Reminds me of this Nicholis Cage skit on SNL about baby names.
»www.youtube.com/watch?v=els_kUrhqKM |
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MADx
join:2005-05-25
Richmond, IN | reply to teddystacker
I can see Buzz Lightyear Comcast commercials now "“To "Xfinity" and beyond.” Just in time for Toy Story 3 promotions.  |
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| reply to moonpuppy
Kind of a strange time to change names, I actually see them building up some positive press lately. Where I live they have gone from the worst, most overpriced, least helpful TV/Phone company around to the most helpful and affordable with the best options as well. The reliability is still lacking, and I wish they would update the DVR boxes, but compared to two years ago, this is much better. |
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 camaro92Question everythingPremium
join:2008-04-05
Westfield, MA | reply to teddystacker
Doesn't matter but it is probably more than me and most people in here make in a year. |
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 baineschile2600 ways to livePremium
join:2008-05-10
Sterling Heights, MI
 ·Comcast
 ·magicjack.com
| reply to teddystacker
said by teddystacker:I wonder how much a year they pay the person that came up with this amazing idea? Names changes never to anything good for an established compamy , as it just causes confusion etc etc , Will be changed back within months , and "the Brain" who thought of it promoted with a huge bonus check.. Att Uverse and Verizon FiOS have been positive |
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| A couple of years ago the famous Franklin Institue here in Philly chaged its name to the more trendy/hip "The Franklin" , a total disaster - they ended up changing it back this year.. It does not always work.. But I better shut up before the heavy handed mods here accuse of being "off Topic". |
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| reply to MADx
Yeah, that's what I thought of when I first heard of it a while back. Still, I have this "extreme" desire to work "Wormhole X-Treme!" into it somehow... how about "Comcast High-Speed Internet Wormhole X-Treme!"? (too long?) |
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