Think DirecTV and Sunday Ticket model moved to the 'Net.
In order to keep subscribers, ISP's run around and license "exclusive" content with popular websites. Wrong ISP= no content for you! ... They pay whatever they have too.
Then they raise the rates of all their customers to cover this expense. We all lose. Is the future of the Internet? Seems likely. -- "Fascism should more properly be called corporatism because it is the merger of state and corporate power." -- Benito Mussolini