said by News Hound:
INDIVIDUALS who subscribe to HBO through a cable company to view the content they're already paying for. The point being that HBO is an a la carte cable service, not bundled with any other programming,
Not true. It's bundled with the cable channels that you must
buy as part of a cable subscription. As well as with the cable subscription itself. You cannot buy "HBO Go" by itself.
This forces you to buy a bundle. And the cable companies, in turn, use cross-subsidies between the services to penalize you, via their pricing, if you do not extend the bundle to include your Internet service.