Now I'll just have to DVR it and fast forward through the commercials to show my distaste for this bad decision.
I'm sure your pay TV provider's continued patronage to Viacom will really hurt Viacom's feelings. Not sure you're really making an appropriate statement that's in the benefit of what you wish to accomplish.
His argument seems to be that normal TV commercials are now worth less (per viewer) than web comercials since skipping them has become a trivial task thanks to his DVR whereas a thirty second targeted spot on Hulu can't be skipped is more likely to engage the viewer and (to extend on his argument) doesn't give him as much time to say leave and go to the bathroom (the old way to skip ads).
·