said by pnh102:There are ways to counter this though. If you read up on M-labs you will see that they are doing a lot of work on network neutrality and have considered such issues. While they definitely have a ways to go it's good to see a well funded and government connected organization begin to research and provide tools to the public.
So now ISPs will simply optimize connections to that site so they can show higher speeds.
Meanwhile, things like unfees continue unabated.