said by espaeth:said by gar187er:if thats the case, cable cos should have access to the sunday ticket....
The cable companies had a crack at Sunday Ticket, but they didn't bid high enough for the NFL to grant them access. Also, it's the NFL who owns the game broadcast rights who is interested in keeping access to Sunday Ticket somewhat limited so that it doesn't erode the value of their local market broadcast contracts.
WRONG. Cable hasn't had a chance to bid on Sunday Ticket in well over a decade. Every few years DirecTv asks how much to keep Sunday Ticket exclusive the NFL quotes them a price and DirecTv pays it. If that's the only way DirecTv can get and keep customers says A LOT about their overal product. It must really suck.
