its only gonna get worse cause soon they will conjure up new prices for streaming more content next and they want studios to sell more dvd's. also there are people out there who want to get there dvd's or blu rays the day they are released other wise you either have to buy dvd/ blu ray pay 4.99 to watch it on pay per view like directv dish network or cable company. or even pay a download or premium price to download online. also you want the new release it takes you back to renting from going to drive to your video store to rent also. so there are people who liked this convenience that was the one of the whole points of renting online. you want to pay for an online rental membership and pay to wait 28 days - no thanks. i am a netflix customer who is cancelling my membership and going elsewhere to get my new releases the day they come out that is blockbuster.com. if netflix does not back to that way of renting i'm not interested. they are only helping the studios sell more dvd's/blu rays. goodbye netflix.
the problem now is that all of the movie rental places where i live have closed down... the only way to get movies now is through redbox... there are three redbox, one dvdplay and one blockbuster kiosk to supply 20,000 people... and redbox has a similer deal with studios as well.... i won't buy dvd's nor go to the movies... soi think that with movie rental companies closing down and the limited availability to rent , i think the studios are hurting them selves...