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fifty nine

join:2002-09-25
Sussex, NJ
kudos:2

reply to Streetlight

Re: TW vs. Sinclair Broadcasting

A cable company's revenue depends on the number of subscribers. If the number of subscribers drops because cable companies drop a channel and competitors have the channel, then the cable company is losing revenue.

If TW-San Antonio drops the FOX channel, and outlying areas can't get it via antenna, then the station will have to produce a better signal to retain the lost eyeballs, else they're going to lose revenue.

Or customers could simply switch to a dish or telco competitor.

In all these retransmission agreement arguments, cable companies should play hardball and drop the station. A test case is needed to see how long before the stations cave in.

Been there, done that.

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