reply to Streetlight
Re: TW vs. Sinclair Broadcasting A cable company's revenue depends on the number of subscribers. If the number of subscribers drops because cable companies drop a channel and competitors have the channel, then the cable company is losing revenue.
Or customers could simply switch to a dish or telco competitor.
If TW-San Antonio drops the FOX channel, and outlying areas can't get it via antenna, then the station will have to produce a better signal to retain the lost eyeballs, else they're going to lose revenue.
Been there, done that.
In all these retransmission agreement arguments, cable companies should play hardball and drop the station. A test case is needed to see how long before the stations cave in.