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podstolom

join:2010-01-25
Wichita, KS

France Telecom

sounds like France's verion of Verizon Wireless. Greedy and stingy, all puffed and perfumed up in claims of innovation, security and reliability. Malarkey. I don't know how much private investment plays a role over there, but I would imagine with Sarkosy in office it's all about profits and investor dividends, same as here.


FFH5
Premium
join:2002-03-03
Tavistock NJ
kudos:5

1 recommendation

said by podstolom:

sounds like France's verion of Verizon Wireless.

And like Verizon, will probably keep its customers based on reliability and coverage reputation and not on low price. Sounds like their CEO knows what he is doing. Don't get in to a price war when you are selling a premium service. That ruins your reputation and your profits.


The Limit
Premium
join:2007-09-25
Greensboro, NC
kudos:2
Reviews:
·Windstream
Could you explain to me exactly what you mean by coverage reputation, because I'm not really following that logic.

I've spoken to many "real world" folk, and most them care more about price and immediate coverage. Most of them could care less about the reputation.

IE AT&T, seeing as almost everyone I talk to hates the company but continues to stay, not based on reputation but usually becaus of ETFs and coverage.

I'm saying this because coverage reputation != coverage.
--
Do or do not, there is no try! - Yoda


FFH5
Premium
join:2002-03-03
Tavistock NJ
kudos:5
said by The Limit:

I'm saying this because coverage reputation != coverage.

It isn't? Because perception is the reality in the world of marketing. And you may like to think otherwise, but marketing holds sway with the vast majority of wireless customers. True reality is vastly overrated.

TheGuvnor9

join:2006-06-23
Beverly Hills, CA

1 recommendation

Translation: Why would FT agree to erode their prices just because a few providers are willing to drop to the bone while probably sacrificing on quality. They will go on a holding pattern and assess in about 3 – 6 months. If the new providers fall on their faces then FT will hold current pricing. If they dont then they will be forced to drop prices.


The Limit
Premium
join:2007-09-25
Greensboro, NC
kudos:2
reply to FFH5
When did the discussion suddenly swing to marketing? I'm talking about raw coverage and price point, which is what the original article is addressing, unless I really did miss something.
--
Do or do not, there is no try! - Yoda

TheGuvnor9

join:2006-06-23
Beverly Hills, CA

1 recommendation

I think you did miss the boat. Good reliability and coverage could equate to a good reputation. ETFs and shady billing aside. Also, you may have spoken to %0.02 of the entire subscriber base regarding your previous comment. That alone does not make you an expert. This is a value added thing. FT will sit and wait to determine how many subscribers jump the boat or don't jump the boat. My guess is that we will see the impact in a few months.

Did Apple drop prices when Android came on the scene? Nope. Once you agree to erode your prices (3%), you better work on more value added stuff or go make something else because you have just commoditized your product.