|reply to The Limit |
Re: France Telecom
said by The Limit:
I'm saying this because coverage reputation != coverage.
It isn't? Because perception is the reality in the world of marketing. And you may like to think otherwise, but marketing holds sway with the vast majority of wireless customers. True reality is vastly overrated.
Translation: Why would FT agree to erode their prices just because a few providers are willing to drop to the bone while probably sacrificing on quality. They will go on a holding pattern and assess in about 3 â 6 months. If the new providers fall on their faces then FT will hold current pricing. If they dont then they will be forced to drop prices.
|reply to FFH5 |
When did the discussion suddenly swing to marketing? I'm talking about raw coverage and price point, which is what the original article is addressing, unless I really did miss something.
Do or do not, there is no try! - Yoda
I think you did miss the boat. Good reliability and coverage could equate to a good reputation. ETFs and shady billing aside. Also, you may have spoken to %0.02 of the entire subscriber base regarding your previous comment. That alone does not make you an expert. This is a value added thing. FT will sit and wait to determine how many subscribers jump the boat or don't jump the boat. My guess is that we will see the impact in a few months.
Did Apple drop prices when Android came on the scene? Nope. Once you agree to erode your prices (3%), you better work on more value added stuff or go make something else because you have just commoditized your product.