After successfully touting that sharing one's personal information freely is the wave of the future, Facebook is poised to reel in the big fish.
... Facebook has deftly kept more and more users on its site for hours every day. Its users can stream music, read the news, play virtual games, check horoscopes or upload family pictures — all without leaving Facebook’s orbit. They reveal to the company not only their names (Facebook prohibits pseudonyms) and hometowns, but also their friends and family members and their tastes on everything from pop music to politics. ...
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