I went to the website and checked out the pricing structure. It doesn't really seem to be all that disruptive to me. The data part is too small and too expensive. I guess we'll wait and see.
I have to agree there mins and text are by far very alluring for those who don't use much airtime, however once you add data.. and the price your looking at goes into the $40 and above range you might as well go with any one of the other player..Metro, Walmart (T) mobile, boost, etc...