The top 5%
You too can become part of the elite 5%...just make sure you use 2+ gigs of data with an "unlimited" badge.
If you have a 3 gig plan, and you use 2+ gigs, mysteriously you are part of the "normies" who dont get to be called out for being bandwidth hogs...boo hoo.
Theoretically, assume that 90% of the people who use their smartphones just check FB and play games...maybe using 200 megs a month...does that mean if you use 201 megs a month, out of your 3 gigs/unlimited gigs/whatever gigs...that you are suddenly part of the elite 5%?
Scary...you might just use as little data as you can, but just because everyone else used less than you, you are suddenly a social pariah...