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telcodad
MVM
join:2011-09-16
Lincroft, NJ

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telcodad

MVM

Re: [HD] Get Ready for "Ultra-HDTV"

From: »Re: [Content] So does Comcast ever add channels?

CES: Comcast, Netflix, Paramount, DirecTV And Amazon Will Stream 4K Video To Samsung TVs
By David Lieberman, Deadline.com - January 6, 2014
»www.deadline.com/2014/01 ··· ung-tvs/
quote:
In addition, Comcast will have an app for 4K Internet streams. The company says that it is “working with programmers, including NBCUniversal, to provide a library of 4k UHD choices for the Xfinity TV 4K app.” Comcast Cable SVP Matt Strauss says that later this year the company’s X1 set top boxes “will deliver 4K UHD content to all 4K capable televisions.”
 
EDIT: Some additional details in this MCN article tonight:

Samsung Connects With Comcast, DirecTV, Amazon, Netflix and M-GO on 4K
CE Giant IDs Early Content And Distribution Partners For Ultra HD Pack That Will Grace New 4K Sets

By Jeff Baumgartner, Multichannel News - January 6, 2014
»www.multichannel.com/dis ··· k/147516
SpHeRe31459
Premium Member
join:2002-10-09
Sacramento, CA

SpHeRe31459

Premium Member

Hmm considering all the current hardware only does H.264, I guess we know where some of that QAM bandwidth Comcast keeps hogging (and not using for linear channels) is likely going.

telcodad
MVM
join:2011-09-16
Lincroft, NJ

telcodad

MVM

Sony is also working closely with Netflix for providing/displaying 4K content:

CES: Sony Bows Nine New UHD Sets
Also announces expanded alliances with Netflix and others for 4K content

By George Winslow, Broadcasting & Cable - January 6, 2014
»www.broadcastingcable.co ··· s/128298
quote:
Sony has been particularly aggressive in providing 4K content on its sets and last summer launched what it is billing as the world's first 4K download service. At CES it announced that the content on this service, which now totals about 140 titles, would continue to expand.

Sony UHD sets would also allow consumers to access 4K content via apps from a number of providers.

Netflix CEO Reed Hastings appeared at the Sony announcements to discuss their expanding 4K production and their work with Sony to make a 4K version of Breaking Bad available.

Hastings, who also appeared at the LG press conference, noted that they had been working on encoding and decoding technology to provide a good 4K streaming service. As a result of those efforts, he claimed that users only needed a 15 Mbps connection. "If you have a service from a cable or telco provider that is rated at 20 Mbps you will have enough headroom," he said.

Hastings said that the new season of House of Cards would be available in 4K for streaming and that all the new originals from Netflix would be in 4K.

With Amazon and Hulu also ramping up their 4K production, online streaming services are working to position themselves as the major outlet for UHD content.

"There will be a lot of content," Hastings said. "It is a chance for the internet to shine."

A key component of those online 4K streaming efforts will be better compression. All of the new Sony UHD sets will have HEVC built into them. But Sony also announced that it was working with YouTube on 4K content and would add capabilities to handle the VP9 compression standard for 4K that Google has been heavily backing.

telcodad

telcodad

MVM

Google/YouTube's VP9 vs. ITU/ISO's H.265/HEVC codec

Google/YouTube has been making a big push for their VP9 video codec over the ITU/ISO H.265/HEVC standard at CES:

YouTube’s Ultra HD Strategy Could Spark Battle Over 4K Video-Delivery Tech
Internet's biggest video provider to stage 4K demos at CES with Google-owned VP9 codec with LG, Panasonic and Sony
By Todd Spangler, Variety - January 2, 2014
»variety.com/2014/digital ··· 1021367/
telcodad

telcodad

MVM

Re: [HD] Get Ready for "Ultra-HDTV"

said by telcodad:

Sony is also working closely with Netflix for providing/displaying 4K content:

CES: Sony Bows Nine New UHD Sets
Also announces expanded alliances with Netflix and others for 4K content

By George Winslow, Broadcasting & Cable - January 6, 2014
»www.broadcastingcable.co ··· s/128298

quote:
Sony has been particularly aggressive in providing 4K content on its sets and last summer launched what it is billing as the world's first 4K download service. At CES it announced that the content on this service, which now totals about 140 titles, would continue to expand.

Sony UHD sets would also allow consumers to access 4K content via apps from a number of providers.
:
A key component of those online 4K streaming efforts will be better compression. All of the new Sony UHD sets will have HEVC built into them. But Sony also announced that it was working with YouTube on 4K content and would add capabilities to handle the VP9 compression standard for 4K that Google has been heavily backing.

Not to be outdone by Sony, Panasonic says it will use ViXS Systems's XCode 6403 SoC to power their latest 4K U-HDTV sets, and also saying that they will be the first to launch a consumer-ready TV with the ability to decode full UHD content:

ViXS Goes Inside Panasonic’s 4K TVs
ViXS Says Its Chipset Can Power Ultra HD Video At 60 Frames Per Second

By Jeff Baumgartner, Multichannel News - January 7, 2014
»www.multichannel.com/tec ··· s/147523
telcodad

telcodad

MVM

said by telcodad:

said by SpHeRe31459:

said by telcodad:

Not sure how good their U-HDTV sets are (e.g., a 4K mode refresh rate of only 30Hz), but SEIKI Digital has released some 4K U-HDTV sets at some (relatively) low prices - an MSRP of $1500 for their SE50UY04 50-inch set and an MSRP of $699 for their SE39UY04 39-inch set, with plans to release a 65-inch model by this fall:

SEIKI Expands Its 4K Ultra HDTV Line With A New 39-inch Model
SEIKI to Introduce a 65-inch 4K Model by Fall 2013

Press Release, PR Newswire - June 24, 2013
»www.prnewswire.com/news- ··· 501.html

The Seiki is barebones, super cheap Chinese stuff. It has poor black levels, inaccurate settings, and no ability to really be tweaked. A bunch of legit home theater reviewers have had hands on with it and found it to be terrible at dealing with anything but perfect 1080p and 4k material, which of course means all cable and DVD content looks like crap on it. As you could imagine that means they cheaped out on any kind of proper scaling/deinterlacing that becomes critically important at three times the resolution of 1080p.

 
A recent WSJ article on the coming wave of these cheap, Chinese 4K U-HDTV sets:

Inexpensive Ultra High-Definition TVs on Horizon
Strong China Demand Has Set Makers Aiming to Quickly Lower Prices
By Kana Inagaki and Jonathan Cheng, The Wall Street Journal - January 2, 2014
»online.wsj.com/news/arti ··· 76600834
quote:
Meanwhile, Japanese TV makers are trying to justify their price tags by using extra chips that adapt regular high-definition content so an improvement is noticeable on 4K sets. The picture quality of moving images, analysts say, is also superior, with colors and details that can capture water drops, the shadow of a fire and beads of sweat.

LG's Mr. Alessi says he fears that the lack of such features on the less-expensive Chinese-made sets will give UHDTV a bad name.

"Side-by-side comparison tends to show a big difference," says Paul Gagnon, director of North American TV research at NPD DisplaySearch. "The question is whether or not it is worth two times the price. That's something that's going to take time to figure out." ...

 
I guess Seiki is not waiting around to see it people will figure it out, as they have now launched a new "Seiki Pro" line of higher-quality 4K U-HDTVs:

Seiki Launches "Seiki Pro" Innovation Brand At CES 2014
Seiki Pro Targets 4K Ultra HD Enthusiasts Wanting the Ultimate Digital Entertainment Experience
Seiki Press Release, PR Newswire - January 7, 2014
»www.prnewswire.com/news- ··· 221.html
quote:
The Seiki Pro brand strategy will be distinct from the standard Seiki brand to address the needs of enthusiast consumers wanting the absolute latest Ultra HD technology at an affordable price. Consumer can expect to see the Seiki Pro badge on current 4K standard and future Ultra HD standard televisions.

"Seiki's goal is to become the No. 1 challenger brand in Ultra HD with great TVs at an even better price," said Frank Kendzora, executive vice president at Seiki. "We are building on our success as one of the industry's leading brand for affordable 4K Ultra HD TVs to introduce Seiki Pro. The Seiki Pro brand is driven by innovation, and promises to deliver the latest advancements in Ultra HD technology for those who are obsessed with achieving the ultimate digital entertainment experience."

The Seiki Pro innovation brand will launch with Seiki's second-generation 55-, 58-, 65-, and 85-inch class 4K Ultra HD TV models exclusive to the U.S. market. The models are highlighted with an ultra-thin bezel design accented with black and titanium finishes, new 3,840-by-2,160 resolution panel, and upgraded electronics with improved 4K video processing and upscaling capabilities.

The new Seiki Pro 4K models will be available in Q2 2014 at an MSRP of $1,299 for the 55-inch class model (SE55UY06), $1,599 for the 58-inch class model (SE58UY06), $2,199 for the 65-inch class model (SE65UY06), and $7,999 for the 85-inch class model (SE85UY06).

telcodad

1 edit

telcodad

MVM

On the MCN site this afternoon:

CES: Comcast Working On More 4K TV Deals
‘We Are Keen On 4K,’ MSO CTO Tony Werner Says

By Jeff Baumgartner, Multichannel News - January 7, 2014
»www.multichannel.com/dis ··· s/147538
telcodad

telcodad

MVM

From FierceCable: Comcast to use Winter Olympics to promote 4K Ultra HD programming »www.fiercecable.com/stor ··· 14-01-07
quote:
Comcast will also deploy new customer premise equipment capable of decoding 4K video that is compressed using HEVC (high efficiency video coding technology). The MSO ran a 4K demo at The Cable Show convention in June with HEVC technology vendor Elemental Technologies, Arris, Broadcom and Intel.

"We are working on set-tops that will have HEVC, and are able to do 4K, and we will have them this year," Werner said.

telcodad

1 edit

telcodad

MVM

said by telcodad:

said by telcodad:

OK DocDrew See Profile, do you think this 4K UHDTV set has a sufficiently large screen size to take full advantage of 2160p material?

Samsung Selling a 110-inch 4K TV
By Phillip Swann, TVPredictions.com - December 30, 2013
»www.tvpredictions.com/tv ··· 3013.htm

LG is showing a 105-inch 4K U-HDTV at this week's CES:

CES 2014: LG to Unveil 105-inch, Cinema-Wide 4K TV
TVPredictions.com - January 5, 2014
»www.tvpredictions.com/tv ··· 0514.htm

And if those two 4K screens aren't large enough for you yet, Vizio has now announced a 120-inch (10 feet!) model: »www.thestreet.com/story/ ··· 014.html

EDIT: The press release from Vizio on their new "P-Series Ultra HD Full-Array LED Smart TV collection," but no mention of that 120-inch set:

VIZIO Announces Pricing For Best-In-Class P-Series Ultra HD Full-Array LED Smart TV, Delivering Advanced Picture Quality with Powerful Performance for Beautifully Simple Ultra HD Experience
VIZIO's Ultra HD Collection Features Technologies Like Advanced Local Dimming, HEVC Codec for Ultra HD Streaming Apps and V6 Processor for Unmatched Performance
Vizio Press Release, PR Newswire - January 7, 2014
»www.prnewswire.com/news- ··· 991.html
telcodad

telcodad

MVM

Another Chinese (Hong Kong) company announcing its new 4K U-HDTV product line today:

TCL Multimedia to Debute its Latest 4K Ultra-High Definition Large-Screen TV Series at the 47th Consumer Electronics Show
TCL Multimedia Press Release, PR Newswire - January 8, 2014
»www.prnewswire.com/news- ··· 621.html
telcodad

telcodad

MVM

On the Light Reading site today:

Gentlemen, Start Your 4K Engines
By Alan Breznick, Light Reading - January 8, 2014
»www.lightreading.com/cab ··· d/707200
SpHeRe31459
Premium Member
join:2002-10-09
Sacramento, CA

3 edits

SpHeRe31459

Premium Member

Hmm we're still going to need set-top boxes that do HEVC. Most new UHD TVs being announced as CES now have internal HEVC decoding, so that's why Comcast can offer 4k via a SmartTV app.

Sadly, none of the current (or coming soon) generation of X1 hardware does HEVC. Since they started their development lifecycle a couple of years ago.

Though it sounds like thanks to the RDK hardware, Comcast is ready to revise the designs with the newer HEVC enabled SoC cousins to the SoC already in use.

telcodad
MVM
join:2011-09-16
Lincroft, NJ

telcodad

MVM

said by telcodad:

... Seiki [has] now launched a new "Seiki Pro" line of higher-quality 4K U-HDTVs:

Seiki Launches "Seiki Pro" Innovation Brand At CES 2014
Seiki Pro Targets 4K Ultra HD Enthusiasts Wanting the Ultimate Digital Entertainment Experience
Seiki Press Release, PR Newswire - January 7, 2014
»www.prnewswire.com/news- ··· 221.html

 
Today Seiki announced their new standard line of 4K U-HDTVs for 2014:

Seiki 2014 Product Portfolio Brings More 4K Ultra HD TV To The Masses With 10 Models
Seiki Line Includes a New 28-inch 4K Ultra HD TV Model Priced at $399, 16 LED HD TV Models Including the Retro Design HD TVs, Innovative U-VISION 4K Up-conversion HDMI Accessories, Home Theater Sound Bars, and Portable Bluetooth and Internet Music Speakers
Seiki Press Release, PR Newswire - January 8, 2014
»www.prnewswire.com/news- ··· 501.html
telcodad

telcodad

MVM

Hisense, another Chinese company, has now released its next-generation "U-LED" (Ultra LED) Series 4K U-HDTVs. They claim their U-LED technology provides "quality performance on par with OLED" without OLED's expense.

CES: Hisense Releases Next Generation ULED TV to Compete with OLED TV
Hisense Press Release, PR Newswire - January 9, 2014
»www.prnewswire.com/news- ··· 001.html

Also see:

Hisense shows off U-LED to Sin City
By Adam Poltrack, Digital Trends - January 8, 2013
»www.digitaltrends.com/ho ··· es-2013/
telcodad

telcodad

MVM

The VP of Consumer Electronics at Samsung Australia, Philip Newton, revealed at CES that 4-layer Blu-ray discs, for distributing 4K UHD content, will likely become available by the end of this year:

Samsung says 125 gigabyte Blu-ray disks are on the way
By Chris Griffith, The Australian - January 8, 2014
»www.theaustralian.com.au ··· 97125793
telcodad

telcodad

MVM

An article on the CNET site tonight with a nice wrap-up of all the new TVs/TV technology at this week's CES:

TVs of CES 2014 wrap: LCDs get curved, 4K, bendy...and better
Despite the dearth of plasma and OLED news, the TVs of CES 2014 managed to innovate more than ever. Lots of pixels and curvatures took the headlines, but we also noticed trends that could actually lead to better LED LCD picture quality.
By David Katzmaier, CNET - January 9, 2014
»www.cnet.com/8301-35303_ ··· d-better
telcodad

telcodad

MVM

said by telcodad:

said by telcodad:

Phillip Swann of TVPredictions.com is predicting that 4K U-HDTV srt sales will exceed current CEA estimates:

Predictions For 2014: 4K TV Sales Will Surprise
By Phillip Swann, TVPredictions.com - December 28, 2013
»www.tvpredictions.com/pr ··· 2813.htm

Phillip Swann also has an article today regarding next week's CES 2014 »www.tvpredictions.com/ce ··· 0314.htm in which he looks for "10 big TV questions that could be answered during the CES," where all but 2 of them involve 4K U-HDTV, OLED and/or 3DTV.
:

What Phillip Swann says today are the 5 major obstacles in the way of 4K U-HDTV taking off right now:

CES: The 5 Obstacles Blocking 4K TV
By Phillip Swann, TVPredictions.com - January 10, 2014
»www.tvpredictions.com/tv ··· 1014.htm

His list (see the article for the details/explanations):
quote:
1. Prices Are Still Too High
:
2. Picture Improvement Is Still Debatable
:
3. Consumers Don't Want a Monster-Sized TV
:
4. Consumers Are Still Wary And Weary Of 3D TV
:
5. Where's the Content?
telcodad

telcodad

MVM

Not good news for OLED display fans - Samsung says that OLED HDTVs being a mainstream product will take another three to four years:

Word from Samsung: 4K ready to bust out, but OLED lags
Price for next-gen pixel technology is main sticking point
By David Kender, USA TODAY - January 9, 2014
»www.usatoday.com/story/t ··· 4400101/
telcodad

telcodad

MVM

said by telcodad:

said by telcodad:

Netflix is now testing streaming Ultra-HD content in preparation for a full launch sometime next year:

Netflix Begins 4K Streaming Tests
Netflix Posts Small Batch of 4K Footage Ahead of Anticipated 2014 Launch

By Jeff Baumgartner, Multichannel News - November 3, 2013
»www.multichannel.com/dis ··· s/146463

A blog item on the MCN site today:

Netflix’s 4K Plan Starts To Clear Up
By Jeff Baumgartner, Multichannel News - December 18, 2013
»www.multichannel.com/blo ··· ts-clear

Netflix app to stream 4K on new TVs immediately
By Ryan Nakashima, The Associated Press - Jan. 9, 2014
»bigstory.ap.org/article/ ··· w-4k-tvs

wolf
@74.121.100.x

wolf

Anon

Ouch, not even Dolby was going this far: »www.soundandvision.com/c ··· tra-hdtv

telcodad
MVM
join:2011-09-16
Lincroft, NJ

telcodad

MVM

said by wolf :

Ouch, not even Dolby was going this far: »www.soundandvision.com/c ··· tra-hdtv

Wow, yeah.
quote:
The real kicker to this story? During the presentation, Joe said that the improvements he and others are pushing for exceed the capabilities of HDMI 2.0, the new, UHDTV-specific connector being incorporated into new sets. According to Joe, HDMI 2.0 as an interface is “stillborn.”

wolf
@74.121.100.x

wolf

Anon

An actual 50(+) minute interview with video guru Joe Kane on YouTube from a couple of months back:

»www.youtube.com/watch?v= ··· GJbaGfc4
where he makes similar negative statements about the HDMI 2.0 standard. And about the general push so far re: 4k marketing being solely focused on resolution.

I wonder how Hisense's newly announced U-LED (»www.prnewswire.com/news- ··· 001.html) fits in with all of this, insofar as being touted as a legitimate OLED competitor & featuring a marked improvement in 4k video quality. I assume it still utilizes the same HDMI 2.0 connector, maybe it's a middle step between current 4k & Kane's perfect world.
SpHeRe31459
Premium Member
join:2002-10-09
Sacramento, CA

SpHeRe31459

Premium Member

You realize that U-LED is simply a marketing term Hisense is using for a more premium LED-lit LCD TV.

telcodad
MVM
join:2011-09-16
Lincroft, NJ

telcodad

MVM

said by SpHeRe31459:

You realize that U-LED is simply a marketing term Hisense is using for a more premium LED-lit LCD TV.

Well, I haven't seen those U-LED TVs myself, but if you believe the statement in Hisense's press release, it seems like the improvement is more that just marketing hype:
quote:
At the Hisense Booth in CES Central Hall, Hisense conducted a field performance comparison test between OLED TV and Hisense ULED TV, and invited appraisals from industry experts, soliciting heightened interests in the product among the audience. The product comparison showed that Hisense ULED has superior screen performance in scene details, with color reproduction and screen fluency comparable to that of OLED.

wolf
@74.121.100.x

wolf

Anon

...and their claim is that it's much easier to produce on a large scale & in large screen sizes than OLED, basically that it can be ready NOW. Also that it would be much cheaper than OLED (at least initially), they're talking "slightly higher" prices vs LED. China & South America are slated to get it first, sometime this year.

They're claiming use of a "scene engine" to process the image & apply various real-time controls to improve picture quality, raising it to OLED levels. Sounds like this is some type of video-specific processor/control system which could presumably be incorporated into all kinds of products on a licensing basis. At least I haven't seen any reference to Hisense utilizing any specific proprietary display in their demos.

Again, nothing that's likely to satisfy Joe Kane but if true it might be a good intermediate step that gets us closer more quickly & for less $'s. If I could buy a 4k 55"+ display right now for about the same price as current top 1080p LED's & get OLED-type video performance, I'd have to seriously consider it. Looking forward to learning more about this system as it becomes available.

telcodad
MVM
join:2011-09-16
Lincroft, NJ

telcodad

MVM

While I haven't checked-out at this Seiki model myself, I expect that the average reviewer on Amazon does not look at this cheap, Chinese 4K U-HDTV set with as quite a critical eye (both to PQ and features), as most of us on this forum would, even given that it has only a 39-inch screen, which would not take advantage of 4K resolution unless you sat right up to it:

Seiki 39-inch, 4K TV Now Available For $477
By Phillip Swann, TVPredictions.com - January 15, 2014
»www.tvpredictions.com/tv ··· 1514.htm
quote:
The Seiki set, model SE39UY04, has an Amazon customer rating of 4 stars out of a possible five, based on 215 reviews. Here are some excerpts from the reviews:

"So how does it look? After its calibrated, most content looks excellent. As with most TV's the default profiles leave much to be desired. My sources are OTA (Over-The-Air) HDTV, Blu-Ray, DVD, a Media Center PC, and a gaming PC. I don't currently have cable or satellite."


wolf
@74.121.100.x

wolf

Anon

Yeah, might make sense at that size as a (giant) pc monitor but for anything other than cursory home theater use probably not. The recommended seating distance to see 4k detail would be less than 30", I don't know anyone who sits that close to their tv on a regular basis...

What I found most interesting in Joe Kane's comments about the current crop of 4k tv's is that turning a 1080p/2k set into a 4k display basically involves line-doubling the picture, which is a long-established & well-known process that's relatively easy/cheap for manufacturers to accomplish with existing technologies. That's why you're seeing 4k prices drop so soon, ramping existing factories up to 4k production doesn't take that much cost or effort on their end. That's also why I was so anti-4k initially given the huge price premiums that manufs were charging for these sets, it just didn't make much financial sense.

What's much harder to do is to provide "better" pixels, increase the color accuracy & gamut and increase the contrast ratio. Those types of picture improvements were bundled into the promise of 4k all along but were not being realized in that first batch of 4k tv's (and that's not even getting close to Kane's ideal of a whole new UHD standard). I would actually consider paying that 4k premium if it also came with those other improvements & that's why OLED looked so promising, it was "compatible" with 4k resolution & incorporated all of those other improvements to PQ (never mind the sexy ultra-slim cabinets & reduced power consumption). Now Hisense's U-LED is promising similar improvements using a different approach. Bring it on!
neufuse
join:2006-12-06
James Creek, PA

neufuse to telcodad

Member

to telcodad
Is it true that HDMI 1.4 can only update a 4K display at 30Hz instead of 60Hz which it can do for normal HD? I read that somewhere but no idea where a while ago..

telcodad
MVM
join:2011-09-16
Lincroft, NJ

2 edits

telcodad

MVM

said by neufuse:

Is it true that HDMI 1.4 can only update a 4K display at 30Hz instead of 60Hz which it can do for normal HD?

I read that somewhere but no idea where a while ago..

Actually, you probably read it from an article that I had posted about in this thread a while ago (»Re: [HD] Get Ready for "Ultra-HDTV" ):

EDIT: [Note: It looks like the article has been updated by a different writer now.]

Everything you need to know about HDMI 2.0 (Hint: You don’t need new cables)
By Caleb Denison, Digital Trends - September 6, 2013
»www.digitaltrends.com/ho ··· plained/
quote:
HDMI 1.4 can support 4K resolutions, yes, but only at 24 or 30 frames per second. That works fine for movies, but is of no use for gaming and many TV broadcasts, which require 50 or 60 fps.

Also HDMI 1.4 limits 4K Ultra HD content to 8-bit color, but it is capable of 10 or 12-bit color. HDMI 2.0 fixes all of that because it can handle up to 18 gigabits per second. That’s plenty enough to allow for 12-bit color and video up to 60 frames per second.
telcodad

telcodad to wolf

MVM

to wolf
said by wolf :

:
What's much harder to do is to provide "better" pixels, increase the color accuracy & gamut and increase the contrast ratio. Those types of picture improvements were bundled into the promise of 4k all along but were not being realized in that first batch of 4k tv's (and that's not even getting close to Kane's ideal of a whole new UHD standard). I would actually consider paying that 4k premium if it also came with those other improvements & that's why OLED looked so promising, it was "compatible" with 4k resolution & incorporated all of those other improvements to PQ (never mind the sexy ultra-slim cabinets & reduced power consumption). Now Hisense's U-LED is promising similar improvements using a different approach. Bring it on!

From this news item on the TVPredictions.com site today, I guess we shouldn't hold our breath waiting for "affordable" large-screen OLED 4K U-HDTVs (bring on those U-LED sets!):

Study: OLED TVs May Not Be Affordable Until 2018
By Phillip Swann, TVPredictions.com - January 17, 2014
»www.tvpredictions.com/tv ··· 1714.htm
quote:
A new IHS research study released today echoes an earlier statement from Samsung that the OLED TV has a long way to go before becoming a mainstream consumer product.
:
The reason: TV makers are having great difficulty mass producing the set, largely because of its thin panel which can be as small as 0.25 inches.

The IHS study today put some numbers behind that downcast view, saying worldwide OLED TV shipments won't hit 10 million until 2018. The research firm estimates that global shipments will reach just 50,000 in 2014, 700,000 in 2015, 2.2 million in 2016 and 5.1 million in 2017.

If those numbers hold up, it would seem likely that OLED prices will not reach affordable levels until 2018, if then.
:
LG, Samsung and Panasonic exhibited OLED sets at this month's Consumer Electronics Show, but only LG is expected to seriously promote the OLED this year. Panasonic and Sony recently dissolved a partnership to manufacture OLED TVs and Samsung is on the record as saying the OLED is a few years away.